Trump Invites Meme Coin Holders, Token Value Plummets
WASHINGTON DC, KOMPAS.com — United States President Donald Trump is scheduled to host the winners of the $TRUMP meme coin contest at Mar-a-Lago, Palm Beach, Florida, on Saturday (25/4/2026). The event grants direct access to the largest token holders, even as the asset’s value has plunged sharply.
A total of 297 top token holders will attend. Trump described the meeting as the world’s “most exclusive” crypto and business conference. He is scheduled to deliver the keynote speech.
The top 29 participants will gain access to a “special VIP reception and champagne party” with the president.
The event takes place amid increasing spotlight on the Trump family’s crypto business. Democratic Party politicians are pushing for investigations into potential conflicts of interest.
Although many retail investors have suffered losses since the token’s launch, the Trump family has recorded substantial profits. A Reuters investigation states the value exceeds $1 billion or approximately Rp 17.25 trillion.
That value includes at least $336 million or approximately Rp 5.79 trillion from meme coin sales in the first half of 2025. Other potential profits remain unrealised.
“President Trump’s assets are in a trust managed by his children,” White House spokesperson Anna Kelly told Reuters.
She added that the president acts in the public interest. “There is no conflict of interest,” she continued.
Similar previous contests have also drawn criticism. Last year’s event was held at a golf club near Washington DC. A crypto conference in February at Mar-a-Lago organised by Eric Trump and Donald Trump Jr also attracted attention.
Contest scoring is not based solely on token ownership. Participants earned points from purchasing Trump-branded products, such as shoes, watches, and perfumes, from 12 March to 14 April.
Winners receive merchandise prizes, including posters, collectible cards, the “Fight Fight Fight Red Beauty” watch, and perfume.
Data from analytics firm Nansen shows the total holdings of the 297 winners amount to around $29 million or approximately Rp 500 billion. This figure is far below the approximately $148 million or Rp 2.55 trillion from the first 2025 contest.
“The contrast with last year’s launch is striking,” Nansen wrote.
Early investors tended to hold tokens and drive prices up. “The 2026 contest generated short-term activity, but not with the same conviction as we saw in 2025. Demand did not last.”