TELUS Digital Expands in Asia Pacific and Argentina to Support Growing Demand for AI Data Services, Trust & Security
This expansion strengthens TELUS Digital’s capabilities in multilingual AI data services and Customer Experience (CX), expands the reach of its expert workforce, and enhances operational capabilities in high-growth innovation hubs.
Vancouver, BC, (ANTARA/PRNewswire) - TELUS Digital is the global technology division of TELUS Corporation (TSX: T) (NYSE: TU), specialising in digital CX and digital transformation focused on the future. TELUS Digital has significantly expanded its global operational footprint for AI-based CX, AI data services, and trust and security solutions over the past nine months. This growth strengthens TELUS Digital’s presence in the Asia Pacific, including Indonesia, Thailand, Vietnam, and Malaysia, and extends its reach in Latin America by opening a new location in Argentina. In India, the company has expanded two existing locations in Bengaluru and Ahmedabad, and opened a new site in Kolkata, bringing its total to eight locations across six cities in the country.
According to industry research, various companies are implementing AI across the entire CX value chain, requiring customer experience partners that integrate cutting-edge technology, expert talent, and global delivery capabilities. According to the Customer Experience Management (CXM) Services PEAK Matrix® Assessment 2025 from Everest Group, many companies are increasingly prioritising service providers with regional language support and delivery footprints in multiple regions, particularly in rapidly emerging digital markets in the Asia Pacific and Latin America.
TELUS Digital operates in more than 35 countries with over 82,000 team members across five continents. The company provides CX services in 60 languages and supports more than 500 languages and dialects for data labelling and AI model training. With this global scale, various companies can deploy multilingual AI systems and digital CX worldwide. TELUS Digital also supports the creation of large-scale AI training data and AI model development programmes as one of the world’s leading global AI training data providers.
“TELUS Digital uses a global approach to create AI-based CX solutions since this technology began transforming the corporate landscape,” said Tobias Dengel, President of TELUS Digital Solutions. “The Asia Pacific and Latin America represent some of the world’s most dynamic technology ecosystems, opening new opportunities and revenue streams for TELUS Digital and our clients. As companies enhance AI-enabled services, they need partners that can provide linguistic and cultural diversity as well as deep technical expertise across various markets. Our expansion reflects that long-term strategy and strengthens our position to support clients wherever growth occurs.”
Strengthening comprehensive CX solutions and Trust & Security solutions in Southeast Asia
In Indonesia, Thailand, Vietnam, and Malaysia, TELUS Digital provides trust and security solutions in financial crime prevention & compliance and platform security. These solutions leverage technologies including Know Your Customer (KYC), anti-money laundering (AML), fraud prevention and dispute management, user security and ID authentication, multimodal content moderation, age verification, and bot account detection. Southeast Asia also supports clients with AI data labelling and AI model training, CX services, and Trust & Security services for gaming clients, including in-game moderation, guideline enforcement and testing, live chat, email, and technical support.
By leveraging the advantages of widely used languages such as English, Mandarin, and Cantonese, this expansion adds other highly sought-after languages such as Vietnamese, Indonesian, Thai, and Malay. Thus, TELUS Digital can provide support in more than 10 languages in Southeast Asia. Global brands will benefit from service delivery in local markets that support increased marketing speed and efficiency. The ability to support more languages enables TELUS Digital to provide seamless customer assistance across various communication channels through voice features, live chat, and messaging, allowing companies to serve customers in their preferred language on all digital platforms.
Expansion in India: Enhancing AI data services and digital CX delivery
In the CX Technology and Global Services Survey 2025, Ryan Strategic Advisory names India as the most preferred offshore service delivery location for the third consecutive year due to its scale, digital maturity, and abundance of engineering talent. Additionally, various global technology companies, including many of the world’s largest brands, are increasingly hiring in India to directly tap into the country’s software, AI, and cloud computing engineering talent. This demonstrates India’s growing influence in the global technology ecosystem.
“The Asia Pacific region is a unique blend of linguistic diversity, world-class engineering talent, and authentic real-world environments. All of these are essential ingredients for developing and evaluating next-generation AI systems,” said Rajiv M. Dhand, Global Leader of Customer Experience and Trust & Safety at TELUS Digital. “AI model builders are increasingly seeking multilingual datasets, culturally rooted contexts, and validation data that authentically reflect how users interact with AI in various markets. At the same time, the skilled, multilingual workforce in the Asia Pacific makes the region a primary hub for delivering high-quality Customer Experience and trust & security solutions. This combination creates exciting opportunities for TELUS Digital to leverage deep regional expertise and exceptional talent to meet rapidly growing demand.”