Ramadan and Eid Consumption in 2026 Supported by Middle-Class Group
Mandiri Institute records that the increase in spending during the Ramadan and Eid 2026 period is supported by the middle-class group. During that period, the Mandiri Spending Index grew by 2.9 per cent compared to the pre-Ramadan period. This position is higher than the growth in previous years at 2.8 per cent.
Meanwhile, middle-class consumption recorded growth of 4.1 per cent, higher than the lower group at 2.1 per cent and the upper group at 2.6 per cent. “The middle class has become the main driver of spending acceleration, especially during the THR period, thus contributing significantly to strengthening overall consumption,” said Bank Mandiri Chief Economist Andry Asmoro in an official statement on Wednesday, 15 April 2026.
According to Andry Asmoro, or familiarly known as Asmo, middle-class spending growth was recorded at 1.4 to 2 times higher compared to other groups. This reflects that the middle class has a strategic role in maintaining the momentum of domestic consumption.
If viewed by age, consumption is mainly driven by the young generation group. Mandiri Institute records that Gen Z generation consumption grew by 4.4 per cent, higher than the Millennial age group at 3 per cent and Gen X at 1.4 per cent.
Then from the type of spending side, growth in spending is dominated by the non-essential sector such as fashion at 6.4 per cent, beauty care at 4.9 per cent, and electronics at 4.7 per cent. This condition differs from the Ramadan-Eid 2025 period, where daily needs became one of the highest growing spends.
“The increase in this category reflects the increasing confidence of the public in making discretionary consumption during the Ramadan-Eid 2026 period,” said Asmo.