Puradelta Lestari Targets Pre-Sales of Rp 2.08 Trillion This Year

JAKARTA – PT Puradelta Lestari Tbk (DMAS) has set an optimistic target in its 2026 business roadmap. The manager of the Kota Deltamas area is aiming for pre-sales of Rp 2.08 trillion, driven by the fundamental shift of the area from an industrial concentration to an integrated, self-sufficient international-scale city. This ambitious target is rooted in the 2025 financial performance, which recorded business revenue of Rp 1.3 trillion. This achievement serves as the foundation for the company, a joint venture between Sinarmas Land and Japan’s Sojitz Corporation, to expand penetration into the residential and commercial sectors, complementing their dominance in the automotive industry and data centre sectors. The area, initially synonymous with the relocation of giant automotive factories, is now transforming into a premium urban lifestyle destination. “Sustainable investment in public facilities has changed the face of Kota Deltamas. Property asset values here continue to accelerate along with the growth of the resident population and the presence of new economic magnets such as AEON Mall and the Diamante business centre,” said Hongky in a written statement on Friday (8/5/2026). DMAS’s strategy in pursuing the trillion-rupiah target relies on the diversity of housing products. Their portfolio covers price segments from Rp 1.2 billion to Rp 2.9 billion, targeting millennials to expatriates. For example, the De Silva Residence cluster has recorded an absorption rate of up to 85 percent in its initial phase. Meanwhile, the collaboration with Panasonic Homes through the Savasa cluster reinforces the adoption of smart township technology, which is an attraction for global consumers. In addition, there is integration with the Jakarta-Bandung High-Speed Rail (Whoosh) station in Karawang via the Cibeet Bridge. Environmental management also becomes a crucial variable in attracting long-term investors. Deltamas implements green infrastructure through the Integrated Waste Management Facility (TPST), the utilisation of renewable energy, and the use of asphalt made from plastic waste.