Indonesian Political, Business & Finance News

Multimedia firm to start next year

Multimedia firm to start next year

JAKARTA (JP): PT Indonusa Telemedia, a newly established
multimedia company, will offer interactive non-telephony services
beginning next year to television viewers.

Peter F. Gontha, the president of Datakom Asia, which partly
owns the multimedia company, said yesterday that Indonusa
Telemedia would offer domestic and international services.

The multimedia company is 35 percent owned by domestic
telecommunications provider PT Telkom, 20 percent by cellular
telecommunications provider PT Telekomindo Prima Bhakti, 20
percent by private television broadcaster PT Rajawali Citra
Televisi Indonesia (RCTI) and 25 percent by PT Datakom Asia.

An agreement on the establishment of Indonusa Telemedia was
signed in Jakarta last October. The new company has an authorized
capital of Rp 48 billion (US$20.5 million) and paid-up capital of
Rp 12 billion ($5.1 million).

The new company, originally called PT Telemedia Indonesia, is
owned by Telkom, Telekomindo, RCTI and PT Asriland, a subsidiary
of the publicly-listed Bimantara Citra. Datakom, controlled by
Asriland, then replaced Asriland and ownership did not change.

Datakom, also owned by state-owned PT Indosat, PT Persada Giri
Abadi, PT Lembah Subur Adipertiwi and PT Azbindo Nusantara, has
several subsidiaries and affiliated firms including PT Media
Citra Indostar which will operate the Indostar satellite later
this year.

"With RCTI as the content provider, Telekomindo as the
marketing arm, Telkom as network provider and Datakom as
satellite operator, Indonusa Telemedia will be a leading
multimedia company," Gontha said.

Telekomindo's director, P. Sartono, said yesterday that
Indonusa would provide entertainment services including news,
audio materials, videos and games on demand, home shopping as
well as transactions.

"We expect a trial operation in March or April next year. Some
500,000 users are estimated to use the service within the first
five years of its operation," he said.

In addition to Indonusa Telemedia, there have been other firms
prepared to run multimedia or multimedia-related services. The
multimedia firms, mostly involving similar shareholders, include
PT Multimedia Nusantara, PT Multi Media Asia (M2A) and PT YTC.
Multimedia Nusantara is a consortium of PT Indocitra Grahabawana,
Telkom, Indosat and the state-owned television broadcaster TVRI.
M2A is owned by PT PSN and Indosat, while YTC is owned by
Datakom, Youk Tanzil and Indosat. (icn)

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