Living Longer: AI Drives Transformation in Preventive Healthcare

Public awareness of the importance of healthy living in Indonesia continues to rise. However, the biggest challenge is often not knowledge, but consistency in practice. Amidst technological developments, healthcare services are now transforming from a curative (treatment) pattern to a preventive one. Actor Samuel Rizal highlighted the importance of this approach. “Preventive care is important because lifestyle must be maintained. Now technology is increasingly sophisticated, many people already know about fitness and a healthy lifestyle, but not everyone truly practises it. They know, but do not necessarily do it,” he said. This view aligns with global trends that emphasise disease prevention and improving quality of life through digital technology support. Indonesia is entering a new chapter of preventive healthcare services with the arrival of Longevity 5.0. This is a long-term health approach integrating artificial intelligence (AI), cloud computing, and precision medicine. The concept, introduced by Zeroage.life, a division of Borderless Healthcare Group (BHG), is designed to help people live healthier, longer, and remain productive. This service is realised through two gender-specific platforms, namely SheSpan.life for women and Longevity.men for men. Founder and Chairman of BHG, Wei Siang Yu, explained that this concept is more than just extending lifespan. “Longevity is not just about living longer, but how a person remains healthy physically, mentally, hormonally, and socially in every phase of their life,” he clarified. If previously health interventions were centred in clinics, Longevity 5.0 transforms them to be more personal and sustainable through the concept of a Continuum of Longevity Experiences (CLE). Healthcare services are no longer limited to hospitals but are comprehensively connected from clinics and health resorts to the patient’s home. This model allows patients in Indonesia to connect with local doctors and a network of global longevity experts through an integrated cloud system. Chief Development Officer of Zeroage.life, Yvonne Wong, mentioned that AI integration is its main foundation. “We are at the intersection between preventive care and curative care. With Longevity 5.0, health interventions can be carried out earlier, even before symptoms of disease appear,” said Dr. Yvonne. AI enables doctors to analyse complex health data—from biomarkers, microbiomes, epigenetics, to hormonal profiles—to produce more accurate and personal health plans. Longevity 5.0 understands that the biological needs of men and women differ at each life phase. The SheSpan.life platform for women develops services based on four main phases: menstruation, pregnancy, menopause, and post-menopause. Meanwhile, Longevity.men is focused on optimising male vitality, from hormonal health and fitness to sexual health. “Male vitality needs to be optimised proactively throughout life, not waiting until conditions have declined,” Yvonne stressed. The presence of Longevity 5.0 does not only target the general public. BHG also opens opportunities for hospitals, clinics, and healthcare workers in Indonesia to transform into future longevity clinics. Furthermore, this transformation is beginning to penetrate the tourism and wellness sector. Several resorts in Indonesia are planned to become longevity resorts offering gender-based health programmes with personal protocols from local and global experts. This move is considered able to strengthen Indonesia’s position as a wellness destination in Southeast Asia. With the largest healthcare market in the region, Indonesia has strong potential to become a centre for regional longevity service growth.