Indonesian Snack Brand Expands into Middle East and Africa Markets

REPUBLIKA.CO.ID, JAKARTA — The Indonesian snack and beverage brand, Momogi Group, is expanding into international markets by broadening the distribution of Momogi products to various new markets in the Middle East, Africa, and Asia.

This step is part of the company’s global growth strategy, as well as an effort to introduce Indonesian snacks to a wider audience.

Through 2026, Momogi has expanded its distribution to several countries, including Iraq, Lebanon, Mongolia, and Liberia. In addition, the company is preparing for expansion into the North American market, with Canada as one of the next target countries currently in the preparation stage.

Tuti Marlina, Vice President of International Business Development at Momogi Group, stated that this expansion reflects the increasing acceptance of Momogi products in international markets.

These products, she said, are known for their light texture and distinctive shape, gradually building popularity in various export destination countries. The market expansion is also supported by collaborations with local distribution partners in each country to ensure product availability and effective market penetration.

This approach allows Momogi to be more adaptive to the characteristics and preferences of consumers in each region. She stated that this expansion is a strategic step to broaden the company’s global market reach.

“This expansion is part of our efforts to reach more consumers in international markets. We see strong growth potential in various regions and will continue to expand Momogi’s presence gradually,” said Tuti in a written statement on Wednesday (18/3/2026).

This expansion step is part of Momogi’s long-term strategy to increase brand visibility at the global level while responding to trends in demand for innovative snack products. In the future, she said, Momogi will continue to explore opportunities in other potential markets as part of strengthening the position of the Indonesian brand in international markets.