Great Eastern Life Launches Personal Accident Insurance Ahead of Ramadan, Premiums from IDR 17,900
JAKARTA – PT Great Eastern Life Indonesia has unveiled its GREAT Accident Protection insurance product, designed to provide practical and affordable protection for the public.
Roy Hendrata Gozalie, Director of Marketing at Great Eastern Life Indonesia, stated that as Eid al-Fitr approaches, millions of Indonesians are preparing for mudik (the annual exodus to return home), a significant moment of mobility in Indonesia and an opportunity to reunite with family and loved ones.
This annual tradition represents one of Indonesia’s largest mobility events. Beyond preparing vehicles and physical condition, financial protection can also be part of mudik preparations, allowing people to travel with greater peace of mind alongside their families.
“To enjoy this moment of togetherness with greater peace of mind, it is important for the public to prepare their journey properly, including equipping themselves with protection that can provide a sense of security during travel,” he said in an official statement on Friday (13 March 2026).
He outlined the product’s key advantages: affordable premiums starting from IDR 17,900 per month or approximately IDR 214,000 per year. The product provides insurance benefits of up to 100 per cent of the coverage amount in the event of death resulting from an accident, serving as financial protection for the family.
To commemorate the Ramadan travel season, Great Eastern Life Indonesia is offering a limited promotional cashback of IDR 150,000 for the first 10 buyers who purchase GREAT Accident Protection through the GoGREAT website using the promotional code “KETUPAT”. This promotion runs from 12 to 31 March 2026.
Roy added that GREAT Accident Protection aims to provide an easily accessible protection option for the public. “With affordable premiums and a practical purchase process through the GoGREAT website, we hope the public can complement their mudik travel preparations with protection that is simple yet meaningful, allowing them to focus more on enjoying togetherness with family,” he concluded.
According to information, during Ramadan 2026, the Ministry of Transportation predicts approximately 144 million people will undertake mudik travel, representing nearly half of Indonesia’s population moving within a relatively concentrated timeframe. This major mobility is reflected in vehicle traffic projections, with approximately 3.6 million vehicles expected to exit the Jabodetabek region via toll roads during the mudik period.
With longer journeys and increased vehicle volume compared to regular days, the public has become increasingly aware of the importance of proper mudik preparation to ensure safe and comfortable travel.
Meanwhile, police data shows that during the 2025 Ketupat Operation period, 2,637 traffic accidents were recorded across various regions of Indonesia during the mudik and return journey of Ramadan, representing approximately a 30 per cent decrease compared to the previous year. Despite this improvement, the data serves as a reminder for the public to pay greater attention to safety during travel, including maintaining physical condition, ensuring vehicles are in good working order, and equipping themselves with protection that provides peace of mind during the journey.