Culture of Saving Encouraged Since School Through the Kejar Programme

Bank Jakarta in collaboration with the Financial Services Authority (OJK) launched the One Account One Student (Kejar) Programme 2026 at SMAN 28 Jakarta on Tuesday (19 May 2026). The programme aims to improve financial literacy while instilling the habit of saving from school age. The activity is an effort to broaden financial management education to the younger generation through a direct approach in the educational environment.

Zahwa Azalea Reza, a female student in grade XI at SMAN 28 Jakarta, said she was enthusiastic to participate in the Kejar kickoff in Jakarta’s DKI at her school. She assessed that the programme provides new understanding about the importance of financial management for pupils. “This programme is very good because it makes us better understand the importance of saving and managing money from now on. So, we can learn to be more disciplined in using money,” she said on Tuesday.

Zahwa admitted previously she only understood banks as a place to save and store money. After taking part in the Kejar programme, she began to know the various benefits of banking services that students can access. “There are many programmes provided by banks to customers. Including me who is still a student,” she said.

Another grade XI student, Musthafa Ahmad Hermana, also said the activity gave a new experience because financial education was delivered interactively and was easy for students to understand. “In my opinion this activity is very beneficial for students because it teaches how to manage money well and the importance of having savings for the future,” he said.

Musthafa praised the collaboration between Bank Jakarta and OJK for bringing financial education directly to schools. According to him, the approach helps students understand the banking world and financial services more closely.

The Kejar DKI Jakarta programme is known to aim to encourage a saving culture among students while strengthening financial literacy of the younger generation through synergy of local government, banking, and financial regulators.

As a bank owned by the Jakarta Provincial Government, Bank Jakarta also channels educational social assistance such as KJP Plus and KJMU. By April 2026, Bank Jakarta manages more than 2.4 million student accounts with total deposits reaching Rp 1.81 trillion sourced from Pelajar Savings, SimPEL, and KJP Plus.