Indonesian Political, Business & Finance News

'Career Vision' focuses on putting job seekers to work

'Career Vision' focuses on putting job seekers to work

Career Vision

Tuesday, 7:30 p.m.

Host: Charles Bonar Sirait

ANteve

JAKARTA (JP): Local job seekers now have an alternative to poring over the classifieds in newspapers and sites available on the Internet.

Private television station ANteve is offering Career Vision, with information on finding a job which fits. It is an interactive recruitment service which is a forum for those in search of a job, headhunters and people trying to tap into the latest business trends.

It is also a welcome respite from the glut of sinetron (TV soaps) which fill the airwaves of the other private stations and dominate prime-time.

Produced by PT Career Vision Nusantara in cooperation with PT Jobs DB Indonesia, it is the first TV program in Indonesia to offer job recruitment, supported by a publication, Tabloid Job, and Internet portals: www.JobsDB.com, www.cbn.net.id, www.detik.com, www.IklanBaris.co.id, www.kompas.com and www.tempo.co.id.

The show is undoubtedly meeting a need, with the economy seemingly on the mend and many people who were left out of work during the crisis now actively searching for a good job. Now, from the comfort of their living rooms, they can begin to start the process of getting back to work.

Unfortunately, the station still needs to refine the editing of the show. There are protracted segments which do not come to a proper conclusion and may well be boring to most viewers, particularly those tuning in for the first time.

The most important part of Career Vision for most job seekers is the rolling text providing a listing of job vacancies. However, there is a problem because the text moves too fast and is too small to discern accurately.

For those quick and eagle-eyed enough to read it, there is another problem, and one which will be crucial to anybody who is looking to send their CV out to an interested company. For some reason, the text does not include the addresses of the companies; job seekers must contact the station for that information, which will only serve to complicate their efforts.

Business segments of the 30-minute show focus on business practices, professional profiles and businesses run by public figures, all of which make for interesting viewing. They detail how to run a profitable business, tips from professionals on being a success and also how people set up home industries or small enterprises.

Career Vision provides an interactive recruitment service for job seekers and headhunters. However, it is obviously limited by time constraints, and inevitably the information is not as complete as that which is available on www.JobsDB.com or www.karir.com.

Hosted by TV presenter Charles Bonar Sirait, best known for being the former host of a music program, the show also features a short talk with a headhunters' consultant, providing information that viewers might be able to obtain in a business seminar.

Charles said in an interview last week that his view of the show was that it helped people find jobs which were in line with their particular skills.

The debut show two weeks ago featured segments on a VCD entrepreneur, a discussion with a headhunter, a bank credit card manager and former model Ratih Sanggarwati, now a successful businesswoman in her own right.

ANteve will air all 13 programs during the next three months.

"The episodes are not live, but there will be if there is a career exposition," said the station's corporate communications manager, Zoraya Perucha.

The program, despite its deficiencies, will be a help to the unemployed, especially those with marketable skills but who have been unable to get the message about themselves over to employers.

If it can set right the few initial problems, it is likely to have many viewers -- and more to come in the future. Minister of Manpower and Transmigration Al Hilal Hamdi revealed in October that "official" unemployment reached over 3.7 million people, with an estimated 2.4 million job seekers entering the market next year.

ANteve, PT Career Vision Nusantara and PT Jobs DB Indonesia recognize the potential market target -- and the fact that their audience is at home but not by choice.

"Even though this program must compete with the soaps, we aren't afraid because we know Career Vision has its own market segment," said Zoraya. (Sri Ramadani)

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