BSI Bullion Bank Customers Surge 400 Percent Since Launch
Jakarta – Public interest in gold investment continues to rise amid global economic uncertainty. This is reflected in the sharp increase in the number of customers for the bullion bank service operated by PT Bank Syariah Indonesia Tbk (BSI), which has grown over 400 percent since the service was launched in February 2025.
BSI President Director Anggoro Eko Cahyo stated that the gold bank or bullion bank service not only strengthens the bank’s gold business, but also expands public access to easier and more inclusive gold investment.
“Bullion bank is an important milestone for BSI in strengthening Indonesia’s Islamic finance ecosystem. We want to make gold not just a hedge instrument, but also part of a productive and inclusive financial system,” said Anggoro in a written statement on Monday, 9 March 2026.
The bullion bank service represents a strategic government initiative to build Indonesia’s national gold management ecosystem. The programme was officially launched by President Prabowo Subianto on 26 February 2025 after the Financial Services Authority (OJK) granted bullion business licences to BSI and PT Pegadaian.
The easily accessible digital nature of bullion services and their basis in Islamic principles have made gold investment increasingly attractive to various population segments. This is evident from increased participation of younger generations in gold investment at BSI. The share of Gen Z gold customers increased from 24 percent to 32 percent.
Overall, BSI’s customer base grew by more than 2 million in 2025 to reach more than 23 million customers, the highest since the Islamic banking merger in 2021.
Beyond increasing customer numbers, the bullion service has also driven growth in BSI’s gold business. To date, the bank’s total managed gold has reached 22.5 tons.
According to Anggoro, the bullion bank complements BSI’s gold service ecosystem, which previously included various products such as gold instalments and gold pawning. With the bullion bank, BSI now offers integrated gold services ranging from gold trading, gold savings, gold instalments, gold pawning to its BSI Gold product.
He emphasised that all gold transactions at BSI are conducted in accordance with Islamic principles with underlying guarantees of physical gold stored in the bank’s storage facilities.
“We are not permitted to sell items we do not own. Therefore, all gold transactions at BSI are guaranteed to have underlying physical gold stored in our vault,” Anggoro said.
Growth in the bullion business has also supported BSI’s financial performance. By December 2025, the bank’s assets reached Rp456 trillion, growing 11.64 percent year-on-year. BSI’s financing increased 14.49 percent year-on-year with quality maintained, reflected in a cost of financing (CoC) of 0.84 percent. Meanwhile, third-party funds (DPK) grew 16.20 percent year-on-year to Rp380 trillion.
Coordinating Minister for Economic Affairs Airlangga Hartarto stated that gold has an important role as a relatively safe investment instrument amid global economic dynamics.
“Gold is a safe haven investment instrument under any conditions. For this reason, we continue to encourage the financial services industry, including Bank Syariah Indonesia, to strengthen the bullion bank ecosystem to become a new engine of national economic growth,” he said.
Going forward, BSI plans to continue strengthening bullion bank service innovation, increasing Islamic gold investment literacy, and expanding collaboration with regulators and industry players to strengthen Indonesia’s national gold banking ecosystem. Beyond investment, BSI is also promoting gold as part of customers’ financial planning, such as for hajj preparation, home ownership, and other financial objectives.