Xiaomi states rupiah depreciation and memory supply affect gadget prices

Jakarta (ANTARA) - Xiaomi Indonesia has stated that the depreciation of the rupiah against the US dollar, alongside limited supplies of memory components in the global market, has the potential to affect gadget prices.

Speaking in Jakarta on Tuesday, the Marketing Director of Xiaomi Indonesia, Andi Renreng, said the company continues to monitor industry developments before making decisions regarding product price adjustments in the Indonesian market.

“If we look at it, it is not just the currency fluctuation, but our situation in the industry with the RAM shortage that is also one of the factors increasing prices,” said Andi.

Xiaomi has not yet been able to confirm whether it will implement price adjustments for its mobile products in Indonesia in the near future.

“We cannot yet provide certainty as to when the timing for price adjustments will be, but the core point is that at Xiaomi, we always look at how we can provide value to remain relevant here,” Andi added.

He further noted that various current industry factors could impact gadget prices in the future. Consequently, consumers are advised not to delay gadget purchases to anticipate potential price hikes resulting from the strengthening US dollar.

Several gadget manufacturers and distributors in Indonesia are also anticipating changes in retail prices due to the weakening rupiah.

In a separate interview, the CEO of Erajaya Digital, Joy Wahjudi, stated that the possibility of price adjustments for Apple products in Indonesia cannot be ruled out.