Indonesian Political, Business & Finance News

Wayan Transforms Beach Wood Waste into Export-Quality Crafts, a PNM ULaMM Denpasar Customer

| | Source: REPUBLIKA Translated from Indonesian | Social Policy
Wayan Transforms Beach Wood Waste into Export-Quality Crafts, a PNM ULaMM Denpasar Customer
Image: REPUBLIKA

REPUBLIKA.CO.ID, BALI – Piles of wood washed ashore by waves often contribute to the problem of beach waste in Bali, including in the Tabanan area. However, in the hands of Wayan Sudira, this marine wood waste does not simply remain an environmental problem.

From the wood that washes up on the beach, he sees an opportunity to create works of art, open up economic opportunities, and help with government efforts to reduce beach waste.

Through Ulu Sari Handicraft, Wayan processes marine wood waste into high-value craft products, in line with the spirit of the Sustainable Development Goals (SDGs), particularly point 12 on responsible consumption and production, and point 14 on protecting marine ecosystems.

Since joining PNM ULaMM (Micro Enterprise Service Unit) in 2017, Wayan has gained access to financing and regular business support. This support has helped strengthen Ulu Sari Handicraft’s efforts to develop more strategically. Now, the business he built has two workshops located in Singaraja and Tegallalang, and employs 45 people.

Many of them are relatives, local residents, and former workers who were affected by layoffs during the COVID-19 pandemic. Who would have thought that from what was initially an environmental problem, a new source of livelihood for many families has emerged?

At a time when many micro and small businesses were weakened by the pandemic, Ulu Sari Handicraft actually received increasing demand from international markets. To date, almost every day, Wayan’s works are shipped to various countries such as New Zealand, Australia, France, Belgium, the Netherlands, Germany, and the United States.

For Wayan, this achievement is not just about business, but also about gratitude for being able to transform something that was previously considered waste into a benefit for the environment and others.

“I believe all of this is thanks to God’s way. From discarded wood, thank God it can become sustenance for families, for employees, and for people around us. So what we can do is continue to be grateful, maintain trust, and work as best as possible,” said Wayan.

This story is an example of how PNM financing and support can expand the impact of micro and small businesses, not only from an economic perspective but also socially and environmentally. Ulu Sari Handicraft shows that empowerment can grow from awareness of problems in the surrounding area.

Beach waste, which was initially a challenge, is processed into valuable products, creating jobs for local people, and helping families to grow together with the business.

A spirit like this makes empowerment more meaningful. Because when a business grows, those who move forward are not only the owners but also their families, neighbors, the community, and the hopes of many people around them.

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