Unit-Linked Premiums Rise 13.71%, OJK Prepares New PAYDI Rules

The Financial Services Authority (OJK) recorded that premium income from unit-linked insurance products (PAYDI) reached Rp 18.79 trillion as of May 2026, an increase of 13.71% year-on-year (yoy). In terms of composition, the OJK noted that the PAYDI line of business remains one of the main contributors to the life insurance industry, with a share of 24.47% of total life insurance premiums, which amounted to Rp 76.79 trillion.

“Based on data as of May 2026, the performance of the unit-linked insurance product line continues to show a positive trend,” said Ogi Prastomiyono, Chief Executive of Insurance, Guarantee, and Pension Fund Supervision at OJK, in a written statement in Jakarta on Tuesday (28/7/2026).

Ogi further stated that this performance indicates that unit-linked products still hold appeal for the public, particularly for customers seeking a combination of protection benefits and potential investment returns.

“Going forward, insurance companies are expected to continue ensuring that unit-linked products are marketed transparently, in accordance with customers’ risk profiles and needs, so that the resulting growth can occur in a sound and sustainable manner,” Ogi said.

In terms of regulation, the OJK is also currently drafting a new OJK Regulation concerning Unit-Linked Insurance Products (RPOJK PAYDI), with a target for completion by the end of 2026. “Currently, the process is still at the drafting stage before consultations and requests for input from stakeholders are conducted,” he added.