Toys

Toys”R”Us Asia has announced an agreement to transfer its Toys”R”Us-Japan, Ltd. business to an affiliate of Pan Pacific International Holdings Corporation (PPIH). This strategic move is part of an ongoing civil rehabilitation process in Japan and aims to allow Toys”R”Us Asia to focus on long-term growth opportunities in other Asian markets.

Until the transaction is finalised, Toys”R”Us operations in Japan will continue as usual, with stores, customer service, and product quality maintained at current standards. The company has stated that employee support remains a priority during this transition, and they will work closely with PPIH to ensure a smooth handover.

The completion of the transaction is subject to customary closing conditions and necessary regulatory approvals. For Toys”R”Us Asia, the deal ensures the continuity of the retail brand in Japan under new ownership while leaving its operations in other Asian markets, such as China, Malaysia, Singapore, Taiwan, and Thailand, unaffected.

Adam Au and Johnny Mui, Acting Co-Chief Executive Officers of Toys”R”Us Asia, expressed gratitude to customers and partners for their support in Japan. They noted that while Japan has been a vital part of their journey, this transaction marks a new chapter that allows the company to focus more intensely on expanding its presence across the rest of Asia, where it remains the exclusive operator of the iconic brand.