Telkomsel told to withdraw products

Telkomsel told to withdraw products

JAKARTA: The South Jakarta District Court ordered
telecommunications company PT Telkomsel on Thursday to pull all
telephone cards and advertisements showing model Filiana
Andalusia S. within three months.

If Telkomsel fails, the company will be required to pay Rp 20
million each day the ads and cards are in circulation.

The interim decision was read out by presiding judge Solbaiti
Sesunan, who heard the lawsuit filed by Filiana against
Telkomsel, Parama model agency and Inter Admark advertising
company.

Filiana demanded the accused pay Rp 6.725 billion in
compensation for the alleged illegal use of her picture on
Telkomsel's Halo phone card.

Filiana had signed a contract with Parama to model for
Telkomsel from March 1, 1996 to January 1997. Her picture, which
shows her as a dancer dressed in traditional Betawi costume, was
later used by Telkomsel to promote its Halo card, the plaintiff
said.

The plaintiff said Telkomsel continued to use her picture on
its card, although the contract between the plaintiff and Parama
had expired.

Lawyer Sulistya Adi, who represents Telkomsel, said that
Telkomsel would obey the court order. He also urged the plaintiff
to settle the case outside of court.--JP