SUMU Catalyst Introduces Silver Business Opportunities with SilverMu

Yogyakarta – The Muhammadiyah Business Association (SUMU) continues to encourage the emergence of new entrepreneurs through various educational programmes. One such initiative was realised through the SUMU Catalyst Webinar titled “Stop Ordinary Saving! Start Selling Silver, Reap Profits with SilverMu”, held on Friday (12/6/26). The event featured SilverMu’s Managing Director, Achmad Zani, as the main speaker. The webinar was attended by participants from various regions seeking to understand investment opportunities and the increasingly promising precious metal silver business. In his presentation, Achmad explained that silver, as a precious metal, has bright prospects due to a long-term upward price trend. According to him, growing industrial demand and silver’s function as a hedging instrument make the commodity increasingly attractive to the public. “Silver is not merely an investment instrument; it also possesses continuously growing economic value, supported by industrial needs and rising market demand,” he stated. He noted that the price of silver in 2026 reached its highest level in history, at around Rp1.2 million per troy ounce. Meanwhile, in the domestic market, small-grammage silver products are marketed starting from approximately Rp124,300 to Rp1.6 million, depending on form, size, and certification. Beyond discussing market developments, participants also received an explanation of the production process carried out by PT Putra Surya Yogyakarta under the SilverMu brand. “Understanding the production process is important so that the public knows the value and quality of the silver products they own, whether as investors or business actors,” said Achmad. On that occasion, SilverMu also introduced the SilverMu Dealer Programme as a partnership opportunity for those wishing to build a silver sales business. This programme offers participants the chance not only to be buyers or investors but also to develop a business in the precious metals sector. Through the programme, dealer partners receive various facilities such as initial products, a dealer certificate, business mentoring, access to an exclusive group, and marketing support. Dealers also gain benefits including special purchase prices, early access to information and promotions, and regular business education. This webinar is part of SUMU Catalyst’s commitment to broadening entrepreneurial insight for Muhammadiyah members and MSME actors. Through such educational activities, participants are expected to identify new business opportunities that can be pursued with relatively affordable capital, while possessing promising growth potential in the future. Information on SilverMu Dealer registration can be obtained via the number 0812 3367 5533.