SML introduces engagement platform to strengthen digital ecosystem interaction
Following a trial phase, this platform has now been officially expanded to all ecosystem members to serve as a hub for cross-company networking, community engagement, and sustainable collaboration.
Tangerang (ANTARA) - Sinar Mas Land, through Digital Hub, has introduced the Digital Hub Arena for Networking & Community Engagement (DANCE), an engagement platform designed to strengthen connectivity and interaction among members of the digital ecosystem.
CEO of Urban Solution & Development at Sinar Mas Land, Irawan Harahap, stated that DANCE was created to provide more space for Digital Hub ecosystem members to access various forms of support, such as opportunities for collaborative agendas, promotional exposure, connections to the Sinar Mas network, and networking between tenants.
Meanwhile, employees can enjoy various privileges, gamified missions, exclusive vouchers, and access to activities and communities within Digital Hub through a single integrated platform. We hope this platform can create even more opportunities for ecosystem members to get to know one another, share knowledge, and develop collaborations.
“DANCE serves as a platform that integrates networking, community engagement, gamification, privilege management, and business collaboration opportunities into a single digital hub for Digital Hub ecosystem members,” Irawan said in a statement in Tangerang on Saturday.
He added that the platform was built to support ecosystem growth through four main pillars: strengthening relationships between ecosystem members, opening opportunities for cross-company networking, encouraging interaction outside of formal business activities, and presenting sustainable community engagement programmes.
The platform was developed from a pilot programme involving 21 companies within the Digital Hub ecosystem, including Alpha IVF Group, Apple Developer Academy @ BINUS, Commsult, DCT Agency, FlexLabs, FS Regenera, ILON Academy, Imajin, Increase Laboratorium, Indonet, Kaiser Clinic, Kenjiro, Monash University Indonesia, Nomni, NTT DATA, Odoo, Purwadhika, SIRCLO, Social Bread, System Ever Indonesia, and Waste4Change.
“After undergoing a trial phase, this platform is now officially expanded to all ecosystem members as a venue for cross-company networking, community engagement, and sustainable collaboration,” he said.
Through DANCE, Irawan continued, Sinar Mas Land reaffirms its role not only as a property developer but also as an ecosystem builder that connects physical spaces, communities, and business opportunities.
“This initiative strengthens Sinar Mas Land’s position as a developer that provides not only infrastructure and strategic locations but also encourages the formation of connections, knowledge exchange, and collaborations that can create economic value for tenants, partners, and the community within it,” he said.