Sat, 18 Oct 1997

Siemens to boost sales

JAKARTA (Antara): German company Siemens AG aims to become the seventh largest supplier of personal computers in Indonesia by increasing its market share from 2 percent last year to 6 percent this year, its marketing manager said.

Last year, Siemens was the ninth largest supplier of PCs in the country, Siemens Nixdorf marketing manager Steen Myrhoj said Thursday at the launching of their new product, the electronic point of sale Beetle '20.

Siemens, Germany's largest manufacturer of computers and cellular phones, has invited PT Pelangi Permata, a subsidiary of the Salim Group, to market its products in Indonesia.

The company came to Indonesia several years ago to supply the banking industry with computers, particularly Bank Bali and Bank Danamon.

Myrhoj said Indonesia was a potential market, and the company would also market cellular phones and computer systems to the retail industry.