Indonesian Political, Business & Finance News

Ramadan 2026 Delivery Trends: Fashion to Documents Dominate

| | Source: MEDIA_INDONESIA Translated from Indonesian | Business
Ramadan 2026 Delivery Trends: Fashion to Documents Dominate
Image: MEDIA_INDONESIA

J&T Express, a global delivery service provider, has revealed that societal delivery trends during Ramadan 2026 are becoming increasingly diverse. Data from J&T Express indicates that the fashion category dominated deliveries during Ramadan 2026. Interestingly, not only fashion dominated, but this year’s Ramadan was also accompanied by high demand from other categories, reflecting the diverse needs of society during Ramadan. Here are the product categories most frequently shipped by J&T Express customers during the Ramadan 2026 period: 1. Fashion The dominance of the fashion category in deliveries reflects the strong tradition of society in preparing new clothes for Eid. On the other hand, this also shows that the online fashion shopping trend remains high during Ramadan. 2. Beauty The high shipment of beauty products reflects the increasing attention of society towards self-care. Ahead of the Eid al-Fitr gathering moments, the need to appear optimal also drives demand in this category. 3. Documents The dominance of document shipments indicates that administrative activities continue amidst the increase in Eid-related delivery needs, with demand typically rising ahead of the Eid holidays. Robin Lo, CEO of J&T Express, stated that these findings reflect how society utilises logistics services more broadly during Ramadan. "This year’s Ramadan shows that deliveries are no longer driven by just one type of need. Various needs arise simultaneously, from Eid preparations, personal needs, to professional activities. This signifies that logistics services are now increasingly becoming part of society’s daily life," he said. In terms of regions, Jakarta and Surabaya became the main delivery destinations during Ramadan 2026, driven by their roles as metropolitan cities with high population density and economic activity. Delivery needs in both cities not only stem from consumption but also from business activities that continue during the Ramadan period. Interestingly, Bekasi City also recorded high delivery volumes, in line with its position as a supporting city that continues to develop. "Ramadan is not only a moment of increased delivery volume but also a period that reinforces the strategic role of logistics services in supporting various aspects of society's life. Therefore, we continue to maintain network readiness and service quality to meet the increasingly dynamic delivery needs of society in various moments," Robin concluded.

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