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Rafting operators offer wide range of attractions

| Source: JP

Rafting operators offer wide range of attractions

High demand for white-water rafting activities has made rafting
operators ubiquitous across the country. Amalia Yunita, the
director of PT Lintas Jeram Nusantara, said there were now dozens
across the country, with the highest numbers in Bali and West
Java.

The rafting operators market their outings and trips through
various ways. Some market rafting events by putting ads in
magazines or newspapers, others use word of mouth, some mailing
lists and the rest cooperate with travel agencies and hotels.
"Rafting operators also try to grab corporate clients," said
Bonky Prasetyo, the executive director of Amphibia Outdoor
Provider.

When the rafting operators started up in the 1990s, most
customers were expatriates. But, currently most of the customers
are Indonesians.

"Most of our customers are yuppies, young Jakartan
professionals between 20 and 35 years old. They are fond of
challenges," said Bongky, who started the white-water rafting
business in 1999. He joined Anhang Outdoor Provider that same
year, but in 2004 he separated from them and set up his own
business.

"The market depends on customers from certain areas. In Bali,
most customers are expatriates while in Bandung, most customers
are locals. In North Sulawesi, as people's purchasing power
capacity is still low, most customers are domestic tourists
outside North Sulawesi as well as the expatriates," said Amalia.

Normally, rafting operators not only provide rafting services
but also other outdoor activities such as paint ball, outbound
activities, forest tracking and even children's games.

The operators offer various kinds of trips. PT Lintas Jeram
Nusantara, which runs Arus Liar Adventure service, have a set
price of Rp 350,000 (US$36.80) for a full day rafting trip on
Citarik River in Sukabumi, West Java.

The trip begins in the Parakan Telu area and ends in the
Cikadu subdistrict, Pelabuhan Ratu. The trip is 17 kilometers
long and takes 4.5 hours. The operator provides rafting
equipment, a guide and facilitator, rescue team, lunch,
refreshments, a toilet and shower, local transportation and a
certificate.

The operator also offers a two-hour rafting trip and other
outdoor activities such as a jeep tour and paint-ball shooting.

PT Buayatama Arung Jeram also offers similar rafting trips on
Citarik River, ranging from a short trip to a full day trip. The
price starts at Rp 128,000 per person.

"Between Monday and Friday, we provide services for a minimum
of four people. Meanwhile for Saturday and Sunday, there is no
minimum number of people required to participate," said Suyono,
an employee at PT Buayatama Arung Jeram, whose company is called
BJ's Rafting and Adventure Trip.

For those who wish to experience the Cikandang River in Garut
regency, which has been called heaven for rafting enthusiasts in
West Java, they can contact Amphibia Outdoor Provider.

Like other operators, the Amphibia provides standard equipment
and transportation between Jakarta, Bandung and the Cikandang
River. The trip costs more than similar rafting trips on other
rivers due to the length of the trip.

It takes four to five hours by jeep to reach the location from
Bandung. The two-day trip costs Rp 650,000 per person, including
standard rafting equipment, acoustic live music, life insurance
and a barbecue Nite and Camp Fire on Cijayana Beach, Garut.

"Because we realize the distance of the trip is long, we
provide our customers with other activities such as a barbecue
and camp fire, walking along Cijayana Beach and a trip passing
through a beautiful tea plantation," said Bonky. -- A'an Suryana

Addresses of rafting operators

1. Amphibia Outdoor Provider

Jl. Boncenang No. 1, Bandung, tel: 0815 6101994

e-mail: amphibia@gmail.com or bonkybdg@yahoo.com

2. PT Buayatama Arung Jeram (BJ's Arung Jeram)

Graha Panorama, Lt. 3 Roxy, Jl. Tanjung Selor 17, Jakarta

tel. 6385 0519

3. PT Lintas Jeram Nusantara

Casablanca Apartment, Ground Floor, Jl. Casablanca Kav. 12,

South Jakarta, tel 8355885

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