QANTAS, increasing its presence in RI
QANTAS, increasing its presence in RI
QANTAS is an Australian icon. The name and the flying kangaroo
symbol are widely recognized throughout the world. The QANTAS
brand represents many things to the company's customers,
stakeholders and the public. It encompasses a proud history, a
focus on customer service and engineering excellence and an
enviable modern-day safety record.
Qantas celebrated its 75th anniversary during 1995. The
company was established by private investors at Winton,
Queensland, and registered in Brisbane on Nov. 16, 1920. QANTAS
takes its name from the original registered title: Queensland and
Northern Territory Aerial Services Limited.
From humble beginnings, QANTAS has grown into a major
international domestic airline. International Air Transport
Association comparisons for the 1994 calendar year (issued in
mid-1995) show that QANTAS is the world's 11th largest airline
and the second largest in the Asia-Pacific region in terms of
revenue passenger kilometers.
As of September 1995, the QANTAS jet fleet consists of 92
Boeing and Airbus aircraft. A further 45 aircraft are operated by
four regional subsidiaries. These aircraft carry over 16 million
passengers a year and serve 92 destinations; 52 in Australia and
40 in 25 countries around the world. It employs approximately
29,000 people worldwide.
QANTAS in Asia
QANTAS celebrated its 75th year with one of the world's
youngest jet fleets and a network of services linking Australia
and Asia. The airline began flying to Singapore more than 60
years ago and rapidly expanded services to Asia after World War
II.
Services have developed into a comprehensive network linking
Australia with 11 countries in North Asia and Southeast Asia.
Operating more than 140 flights a week, QANTAS has direct
services between seven Australian cities and 16 cities in the
region. It operates a network of intra-Asian flights which
connect with QANTAS services to Australia and to Europe.
The Asia-Pacific region -- made up of western Pacific rim
nations which include Japan, China and other North Asian and
Southeast Asian countries -- is recognized as the world's fastest
growing market in economic, business and travel terms,
particularly the newly industrialized economies.
QANTAS flies to China (Beijing), Hong Kong, Indonesia (Jakarta
and Denpasar), Japan (Nagoya, Osaka, Sapporo, Fukuoka and Tokyo),
Malaysia (Kuala Lumpur), the Republic of Korea (Seoul),
Singapore, Taiwan (Taipei, served by Australia-Asia Airlines),
Thailand, the Philippines (Manila) and Vietnam (Ho Chi Minh
City). From July 2, QANTAS flies twice a week to Mumbai (Bombay).
Flights from Sydney to Shanghai will start in the very near
future.
In Indonesia, QANTAS began services to Jakarta in April 1950
and operated its first flight to Denpasar, on the island of Bali,
in August 1969. Today, Indonesia is an important business and
tourist destination for Australians, while inbound visitor growth
from Indonesia is increasing rapidly.
QANTAS operates 21 services a week from Australia to
Indonesia, including daily nonstop Sydney-Jakarta services.
QANTAS operates five return services a week between Jakarta-
Singapore and three a week between Denpasar-Singapore.
On July 31, 1996, in Sydney, QANTAS received approval from the
International Air Services Commission to significantly increase
services between Australia and Indonesia.
From November 1996, the airline will increase capacity and
introduce new routes between major Australian cities and Jakarta
and Denpasar. This will increase the number of nonstop QANTAS
services from 21 each week to 25 each week.
From Nov. 16, QANTAS will introduce nonstop services between
Brisbane and Jakarta, operating every Wednesday and Saturday.
The airline will also introduce twice-weekly nonstop flights
between Melbourne and Jakarta from Nov. 17, operating every
Tuesday and Sunday.
Capacity will be enhanced by more than 23 percent on services
to Denpasar through the use of larger aircraft on some flights.
QANTAS General Manager Indonesia Peter Collins said that the
approvals paved the way for the airline to address the growing
market between Australia and Indonesia.
"The strengthening relationship between our countries has
created a substantial increase in business and leisure
travelers," Collins said.
In 1995, 135,000 Indonesians visited Australia, a 27.7 percent
increase over the previous year. The Australian Tourist
Commission expects about 140,000 Indonesians to visit Australia
this year, rising to more than 300,000 by the year 2000.
"In 1993, approximately 300,000 Australians visited Indonesia.
With the expanded new services, this figure is expected to reach
500,000 this year," Collins said.
"The 25 nonstop services operated each week to Jakarta and
Denpasar offer travelers the convenience of more flights from
Australian cities than any other carrier," he added.
Better services
QANTAS relaunched its products and services in August, 1994.
Called A World of Change, the program unveiled the most
comprehensive range of enhancements since the airline introduced
Boeing 747s into service two decades earlier. Changes being
introduced progressively include new aircraft cabin interiors
featuring increased comfort and new and upgraded airport lounges.
The airline introduced fresher and more innovative meals, an
improved Frequent Flyer program and new customer contact
uniforms. An advertising campaign based on the late Peter Allen's
hit ballad I Still Call Australia Home and featuring some of
Australia's most talented singers and musicians was launched
throughout Australia.
To help publicize the relaunch, a Boeing 747-400 was painted
in a spectacular Aboriginal design depicting the story of
journeys by spirit ancestors, in the form of kangaroos, across
the Australian landscape. The aircraft, name Wunala Dreaming,
gained worldwide media coverage when it made the QANTAS inaugural
flight to Osaka, Japan, in September 1994, and to Beijing, China,
in March 1995. Wunala Dreaming operates scheduled services in the
QANTAS international network.
Safety
QANTAS operates one of the largest aircraft engineering
maintenance facilities in the Asia-Pacific region. Main
operations are at Kingsford-Smith Airport in Sydney and
Tullamarine Airport in Melbourne. Maintenance is carried out on
airframes, engines and avionics for the core QANTAS fleet as well
as for domestic and foreign clients. QANTAS has operated and
maintained over 50 different types of aircraft, from two-seater
biplanes to today's Boeing 747-400s.
Australia's remoteness from the main aviation centers of
Europe and North America required QANTAS to be self-reliant from
the start. The company's first engineer, Arthur Baird, had a
saying that "near enough is not good enough" and his sentiment is
embodied in the company's dedication to excellence to this day.