Public Awareness of Fire Protection Still Considered Low

Jakarta (ANTARA) - Public awareness of the importance of fire protection systems in Indonesia is still considered to need improvement, in line with the increasing development of industrial estates, commercial buildings, public facilities, and residential areas. This situation has prompted Saffire to launch a digital platform that presents various fire protection and industrial safety solutions in one ecosystem. The platform facilitates access to information, consultation, and the procurement of safety equipment. Saffire Director Razali Bin Jaafar stated in Jakarta on Thursday that safety should be a priority before an incident occurs, not after casualties or losses arise. “Safety should not be something only thought about when an incident has already happened. We see that many companies and individuals still need easier access to information and fire protection equipment. Digitalisation is one way to bridge this need,” Razali said. Fire risk remains a threat to various sectors, from industrial estates, commercial buildings, and healthcare facilities to data centres and residential areas. However, fire protection is often perceived merely as owning a light fire extinguisher. In fact, a fire protection system encompasses various important components, such as early detection, personal protective equipment, emergency response devices, and human resource readiness in facing emergency conditions. Seeing this need, Saffire launched a digital platform that integrates various fire protection and industrial safety solutions to make it easier for users to obtain safety products and services. The platform provides various product categories, including fire protection systems, PPE, electrical safety, rescue equipment, lock out tag out, gas detection, spill control, first aid equipment, and fire blankets for electric vehicles. Razali said the digitalisation of safety equipment procurement is expected to help companies obtain their safety needs more quickly, transparently, and with proper documentation, thereby supporting the implementation of a sustainable occupational safety culture. The need for fire protection systems is expected to continue to increase along with the development of industrial estates, data centres, high-rise buildings, healthcare facilities, and the electric vehicle ecosystem in Indonesia. Therefore, improving literacy regarding fire protection is considered necessary to go hand in hand with the use of technology to support safety. “We hope that the digital transformation undertaken will not only simplify the transaction process but also encourage companies and the public to make safety a daily culture, not just a fulfilment of regulatory obligations,” he said. As a provider of fire protection, industrial safety, and emergency response solutions, Saffire supplies various safety equipment for the industrial sector, commercial buildings, public facilities, and electric vehicles. Through the development of digital services, the company is committed to expanding access to easier, faster, and more integrated safety solutions.