Polytron Focuses on Existing Models, New Models May Follow Later

JAKARTA, KOMPAS.com – After launching two initial models, namely the G3 and G3+, Polytron states that it is currently still focused on strengthening the market for both. Commercial Director of Polytron, Tekno Wibowo, revealed that plans to introduce new models are likely to be delayed. According to him, the plan to launch new models was actually included in this year’s agenda. However, several conditions have made the company more adaptive in making decisions. The local electronics brand is considering its product strategy more carefully. “Yes, that was our initial hope, but looking at today’s conditions, it seems a bit difficult,” he said. Although it appears not too aggressive, Polytron remains serious about tapping into the electric vehicle market. This is evident from the sales targets that are still set quite high. Those figures come from the G3+ and G3 models that began to be marketed since mid-year. Meanwhile, from the retail sales side, Polytron recorded 353 units in the same period.