PHRI Bali reports hotel occupancy reaches 80 percent on Independence Day
The Indonesian Hotel and Restaurant Association (PHRI) in Bali recorded that hotel room occupancy on the island reached an average of 80 percent during the 81st Anniversary of the Independence of the Republic of Indonesia.
“Tourist visits are relatively stable, especially this August, occupancy levels are very good in both star-rated and non-star-rated or budget hotels, the Bali average is currently almost 80 percent,” said PHRI Bali Deputy Chairman I Gusti Ngurah Rai Suryawijaya after the Flag Raising Ceremony for the 81st Anniversary of Indonesian Independence in Denpasar on Monday.
From his records, hotel occupancy was even dominated by star-rated hotels. He linked this to Independence Day, marking that Bali’s tourism sector continues to improve as the nation’s independence grows older.
The trend of tourists predominantly staying in star-rated hotels indicates that the purchasing power of tourists coming to the Island of the Gods is currently quite high, meaning the target of attracting quality tourists, measured by their high spending, is beginning to be realised.
“If we see many tourists staying in star-rated hotels, it means their purchasing power is quite high, meaning those coming are big spenders, not the low-budget class,” said Rai.
Based on PHRI Bali data, the Sanur area recorded the highest occupancy at nearly 90 percent, followed by Badung Regency at 80 percent, and Ubud at around 70 percent.
Badung Regency itself remains the main barometer of Bali’s tourism because it controls 71 percent of the total availability of 160,000 hotel rooms in Bali.
Amid the positive occupancy achievements, the momentum of the 81st Anniversary of Indonesian Independence was also used as an occasion for evaluation towards 100 years of Bali tourism in 2027.
PHRI Bali emphasised the importance of realising a tourism vision that is culture-based, high-quality, and dignified through strict supervision, serious enforcement of regulations, and intensive socialisation to prevent misperceptions on the ground.
In addition, the association also highlighted the welfare aspect of hotel workers.
According to him, the income of tourism workers in Bali does not rely solely on the Regency/City Minimum Wage (UMK), but is supported by service bonuses ranging from Rp3 million to Rp15 million per month depending on occupancy levels and room prices.
Regarding dynamics on the ground, PHRI Bali asked stakeholders to anticipate indications of security and criminality problems as the main current challenges.
Meanwhile, regarding misbehaving foreign tourists, immigration authorities and law enforcement officials are considered to have acted firmly through enforcement actions up to deportation in order to maintain Bali’s tourism reputation.