Pertamina Showcases Local MSMEs at Bright Store Jakarta Fair

PT Pertamina (Persero) continues to encourage the development of micro, small, and medium enterprises (MSMEs) through a collaboration with its Downstream Subholding to present the Bright Store by Pertamina booth at the Jakarta Fair Kemayoran 2026, running from 11 June to 12 July 2026. Through this booth, Pertamina is showcasing dozens of flagship products from MSMEs fostered by the Pertamina Group, ranging from various snacks, frozen food, and sambal to a variety of beverages.

VP Corporate Communication of PT Pertamina (Persero), Muhammad Baron, stated that the presence of fostered MSME products at Bright Store by Pertamina represents the company’s commitment to energising the community by opening wider market access for local entrepreneurs. ‘Jakarta Fair is an opportunity for Pertamina’s fostered MSMEs to introduce their products to a broader public. We hope their participation can increase exposure, expand markets, and encourage MSMEs to grow further,’ Baron said.

In addition to presenting MSME products, Bright Store by Pertamina also offers various attractive promotions, including special discounts for Bright Gas and lubricant purchases, gifts for transactions using MyPertamina, and the SESERBU (Serba Seratus Ribu) programme. Baron added that the collaboration to present Bright Store by Pertamina is a form of synergy in product and service education, as well as providing economic benefits for fostered MSMEs. ‘We want Pertamina’s presence at Jakarta Fair to serve as an energy for the community and an effective promotional space for local MSMEs to become better known and more competitive,’ he added.