Pertamina Showcases Integrated Energy Solutions at GIIAS 2026
Jakarta, CNBC Indonesia — PT Pertamina Patra Niaga returns to the country’s largest automotive event, the GAIKINDO Indonesia International Auto Show (GIIAS) 2026, held from 30 July to 9 August 2026 at the Indonesia Convention Exhibition (ICE) BSD City in Tangerang.
Playing its part in supporting the national automotive industry, Pertamina Patra Niaga, through its MyPertamina booth, is introducing an integrated energy ecosystem to meet the diverse mobility needs of the public — from the MyPertamina app and its best fuel products to Bright Store services.
In line with the GIIAS 2026 theme “The Eye of The Future”, the Pertamina booth carries the theme “MyPertamina Xperience: Your Journey to The Future of Energy”. Kitty Andhora, VP of Corporate Communication at Pertamina Patra Niaga, said the MyPertamina booth is designed as a digital ecosystem offering easy access to a range of service products and loyalty programmes to meet the public’s energy needs.
“The transformation of the automotive industry must go hand in hand with infrastructure readiness and energy solutions. That is why we want visitors to experience first-hand the convenience of Pertamina Patra Niaga’s services, whilst enjoying the various interactive experiences we have prepared for visitors to GIIAS 2026,” Kitty explained during the GIIAS 2026 Press Day, quoted on Thursday (30/7/2026).
According to Kitty, Pertamina Patra Niaga’s support for the automotive industry extends beyond energy supply to include digital services that make it easier for the public to access products, information and various consumer programmes within a single MyPertamina app ecosystem.
At GIIAS 2026, visitors can get to know Pertamina’s range of quality fuels, including the Pertamax Series and Dex Series, as well as environmentally friendly products introduced as part of the company’s development of more sustainable energy. Pertamina Patra Niaga is also presenting an Ethanol Corner to provide information on the development of greener fuels and their role in the future of mobility.
“Through the MyPertamina booth, GIIAS visitors can explore a variety of energy products and innovations, take part in the activities on offer, and experience first-hand the MyPertamina ecosystem we have built to support the mobility of the Indonesian people,” Kitty said.
At the same event, Heppy Wulansari, VP of Marketing at Pertamina Patra Niaga, said the MyPertamina Xperience booth at GIIAS 2026 serves as a means of strengthening ties with consumers whilst introducing the many benefits available in the MyPertamina app. To date, MyPertamina has been downloaded by around 31 million users, up from roughly 29 million users the previous year.
“Through the MyPertamina Xperience booth, we want to invite visitors to experience first-hand the journey of transformation and innovation of Pertamina Patra Niaga’s services, which are now easier and more integrated,” Heppy said.
Beyond introducing products and services, Pertamina Patra Niaga has prepared a series of interactive activities that visitors can join free of charge simply by using the MyPertamina app. These include the MyPertamina Clinic, Turbo RC Drift Challenge, Fuel Precision Rush, Ethanol Corner, Pertamax Turbo Ultimate Experience, Pertamina Fastron Auto Service and Bright Store.
Through Fuel Precision Rush, visitors can try a refuelling simulation. Meanwhile, the Pertamax Turbo Ultimate Experience features a MotoGP racing simulator with the Mandalika circuit, where visitors have the chance to win prizes and MyPertamina e-vouchers.
Heppy added that MyPertamina’s participation at GIIAS 2026 is also part of the build-up to the Pertamina Grand Prix of Indonesia 2026, which will take place on 9–11 October 2026 at the Pertamina Mandalika International Circuit in Lombok. Visitors can obtain information about the MotoGP event, purchase tickets through the MyPertamina app, browse apparel offers and try racing experiences at the booth area.
“We want to bring the atmosphere of the Pertamina Grand Prix of Indonesia closer to GIIAS visitors. Various MotoGP-related programmes will be available on MyPertamina, from ticket sales to other special programmes and offers. That way, consumers can enjoy a more complete experience within a single app,” Heppy explained.