Paramount Gading Serpong Launches New Premium Business Destination

Paramount Gading Serpong is introducing ‘Victoria Business Loft’ and ‘Oxford Square-YOSECA Loft’ within the Victoria Central District to strengthen a new premium business destination. Victoria Central District offers a competitive captive market advantage with a location facing the main thoroughfare of Boulevard Raya Gading Serpong ROW 45, traversed by 15,000 vehicles per hour. The area is also surrounded by various community activity centres, including Bethsaida Hospital Gading Serpong, SOHO Office Park, Pasar Modern Paramount Gading Serpong, hotels, banks, universities, schools, commercial areas, and dozens of bustling residential clusters.

Paramount Land Director Chrissandy Dave explained that Victoria Business Loft and Oxford Square-YOSECA Loft are the answer to the high demand for premium business space in Gading Serpong, which is showing a positive trend through mid-2026. “Over two decades, Paramount Gading Serpong has transformed into one of the most dynamic areas and a regional-scale economic activity centre in Greater Tangerang with a continuously growing community,” he stated during the press conference for the launch of the latest Victoria Central District products in Gading Serpong on Monday (22/6/2026).

Significant milestones have been passed, beginning with the launch of Serenade Lake in 2006 as the first premium residential development, Paramount Plaza offices in 2011, Malibu Village in2016 as the first custom homes concept in Gading Serpong, Manhattan District in 2021 as the first 22-hectare business district, Pasadena Central District as the largest 40-hectare district on the south side of Gading Serpong, and the premium Matera Lakeside residences in 2026.

On the same occasion, Paramount Land Director Norman Daulay conveyed that the property industry is increasingly moving towards the development of connected areas with long-term value. “As a visionary developer, we build areas not just by selling products, but by creating a complete and integrated independent city ecosystem based on the tagline ‘Everything is Here’, which emphasises that all Paramount Gading Serpong area developments, from residential to commercial to business districts, are designed cohesively to be easily accessible and meet residents’ needs,” he explained.

Meanwhile, Director of Sales and Marketing Paramount Land Ferry John Sihombing explained that Victoria Central District is the only premium CBD in the heart of Gading Serpong City, offering exclusivity, high visibility, area connectivity, and a strong captive market. “This area is in the most prestigious location in Gading Serpong and is connected to a new CBD to be developed in the future, with an already established business ecosystem and a large captive market from the surrounding environment, ranging from Pasar Modern Paramount Gading Serpong and active commercial areas to dozens of lively and bustling residential clusters,” he said.

Director of Planning and Design Paramount Land, Henry Napitupulu, stated that Victoria Business Loft, as the most premium business loft in Gading Serpong, was specially designed by architectural consultant Aboday. Victoria Business Loft features an Urban Lantern Facade, a facade with semi-transparent material on the upper part equipped with lighting, creating iconic illumination especially at night. The ground floor of the building has a high ceiling with a mezzanine, creating a very tall frontage with high visibility, and the facade is fitted with a Curtain Wall Facade to further enhance exclusivity. Other features include a grand entrance and lobby area, a rooftop area usable as a lounge, a private lift, and an exclusive basement parking area. The 6.5-storey building plus semi-basement has unit sizes of L12x20 and L14x20. Each unit is equipped with cassette air conditioning on every floor, a lift, IP CCTV, an individual grease trap, and a clean water filter.

“Oxford Square-YOSECA Loft features YOSECA (Your Own Style Expandable Commercial Area), which gives business owners the freedom to design the building according to business needs. With an iconic V logo on the front, this commercial area has a modern classic design with an aesthetic brick motif facade, double access with a rear access connecting to Pasar Modern, an alfresco terrace, and large unit sizes of L5x17 with 4 floors. Each unit is equipped with air conditioning on every floor (1 unit/floor), IP CCTV on every floor, a communal grease trap, and a clean water filter,” he explained.

Victoria Central District is designed not merely as a row of business units, but as a commercial destination integrating business, retail, culinary, lifestyle, and community in one area. Victoria Central District also has the potential to be developed as a mixed-use area with specially curated tenants, including GrandLucky Superstore as a landmark and main destination for the area.

Victoria Business Loft is offered at prices starting from Rp 49.4 billion for 10 units, and Oxford Square-YOSECA Loft at prices starting from Rp 7 billion for 24 units. Paramount Gading Serpong is commencing the sales programme for Victoria Business Loft on 23 June 2026 and for Oxford Square-YOSECA Loft from 26 June to 27 July 2026. For Victoria Business Loft, there is a special mortgage price with a 15% down payment and 36 instalments, and a special staggered cash price with a 15% down payment and 36 instalments, applicable for a total quota of the first 4 units. For Oxford Loft, payment methods available include Supercash, Hard Cash equivalent to a mortgage with 5% down payment over 3 instalments, Hard Cash equivalent to staggered cash with 10% down payment over 1 instalment and an 18-instalment tenor, and a special staggered cash price with no down payment over 120 instalments.