New 2026 Office Bearers Announced for CropLife Asia
Ms. Simone Barg, Senior Vice President for BASF Agricultural Solutions Asia Pacific, is a seasoned executive known for her strong growth orientation and commitment to both customers and people. Based in Singapore, she brings more than two decades of experience with BASF, where she has led businesses across B2B and B2C segments and steered major transformation initiatives.
The new roster for the CropLife Asia Office Bearers is as follows:
Ms. Simone Barg (BASF Agricultural Solutions) – President
Mr. Paul Luxton (Syngenta) – Vice-President
Ms. Malu Nachreiner (Bayer Crop Science) – Treasurer
Ms. Brook Cunningham (Corteva Agriscience) – Secretary
Mr. Rahoul Sawani (FMC) – Member
Mr. Dai Ito (Sumitomo) – Member
About CropLife Asia
CropLife Asia is a non-profit society and the regional organization of CropLife International, the voice of the global plant science industry. We advocate for a safe, secure food supply, and our vision is food security enabled by innovative agriculture. CropLife Asia supports the work of 15 member associations across the continent and is led by six member companies at the forefront of crop protection, seeds and/or biotechnology research and development. For more information, visit us at www.croplifeasia.org.
For more information please contact:
Duke Hipp
Director, Public Affairs & Strategic Partnerships
CropLife Asia
Tel: (65) 8223 3086
duke.hipp@croplifeasia.org