National Consumer Protection Agency: Businesses Must Comply with Halal Obligation Rules to Maintain Trust
Malang, East Java (ANTARA) - The National Consumer Protection Agency (BPKN) has reminded business operators to comply with the mandatory halal certification rules, known as ‘Wajib Halal’, which will be implemented on 18 October 2026, as part of efforts to ensure consumer trust is maintained.
“Halal is not merely a religious matter, but a matter of safety and hygiene; therefore, we certainly want entrepreneurs to comply with the rules that take effect in October,” said the Head of BPKN, Mufti Mubarok, in Malang, East Java, on Thursday.
He stated that with the provision of halal guarantees, consumers will receive protection from business operators.
He noted that since the policy is rolling out mid-month, the implementation must be gradual. This approach allows business operators who have not yet obtained halal certificates to process and complete their products in accordance with the regulations.
“At a minimum, from provincial capitals to regional areas, it is not easy because there are 64 million MSMEs, even though (halal certification) has been free so far. We recently requested the Halal Product Assurance Organizing Agency (BPJPH) to specify what percentage should be achieved by October and what the target should be by 2027,” he said.
He believes that the Halal Obligation is a policy that will not only improve the quality of products from local businesses but will also establish Indonesia as a centre for the global halal ecosystem.
His agency also emphasised that it will continuously support efforts to supervise every product circulating in the domestic market.
“Our role is to provide recommendations to the President to ensure that the implementation in October is effective, efficient, structured, and systemic,” he added.
Based on data gathered from the satudata.halal.go.id website, the number of halal certificates issued has reached 4,438,567. From that total, more than 14.9 million products have been halal-certified.
Meanwhile, the Deputy Mayor of Malang, Ali Muthohirin, added that he supports the implementation of the Halal Obligation because it expands opportunities for businesses to market their products.
“We will strive to obtain additional quotas so that more MSMEs can benefit from halal certification facilities,” he said.
Furthermore, data from the Halal Product Assurance Organizing Agency of East Java Province indicates that as of September 2026, specifically in East Java, 691,128 halal certificates have been issued to 536,589 business operators.