Multifunctional kitchen appliances in demand ahead of Eid al-Adha 1447 AH

Multifunctional kitchen appliances with high durability are gaining popularity among the public ahead of Eid al-Adha 1447 AH to assist in processing sacrificial meat at home.

Commercial Director of Lazada Indonesia, Nanang Ariswibowo, said cooking demands during Eid al-Adha are driving consumers to be more selective in choosing efficient and high-quality kitchen equipment.

“For kitchen needs ahead of Eid al-Adha, good cooking utensils and electronic appliances are key to family happiness,” Nanang stated in a written release on Monday in Jakarta.

Research agency Cube Asia data shows around 90% of consumers are willing to pay more for branded products with guaranteed quality and authenticity through trusted digital platforms.

Several kitchen appliances are seen as top choices for the festive season, particularly tools that support practical and time-saving food preparation.

Additionally, multifunctional blenders are used for processing drinks and desserts, while cookers with integrated ovens are considered helpful for cooking multiple dishes simultaneously.

Demand for dishwashers is also rising as they are seen to speed up the cleaning of kitchenware after large-scale cooking activities during Eid al-Adha.

“Being a smart buyer means knowing how to balance savings with investment in quality,” he added.

He also noted that consumers are now paying more attention to product authenticity guarantees when shopping via digital platforms, especially for premium electronics and kitchen appliances.