Ministry of Law develops high-value geographical indication products
The Ministry of Law continues to collaborate with local governments and Geographical Indication Protection Communities (MPIG) to develop Indonesia’s geographical indication products to be more optimal and possess higher economic value.
Through the Directorate General of Intellectual Property (DJKI), the Ministry of Law has developed geographical indication products by establishing Dieng as a pilot project for ‘Geographical Indication (GI) Tourism’.
“GI Tourism is our collaborative effort to develop geographical indication products so that they can achieve more optimal economic value,” said Arie Ardian Rishadi, Expert Staff for Politics and Security at the Ministry of Law, during a trial run of the Dieng Area GI Tourism route in Central Java on Wednesday.
Geographical indication is a sign that indicates the origin of a product where its quality, reputation, and characteristics are influenced by geographical factors, nature, or local culture. In Dieng, three products are already registered under geographical indications: Dieng carica, Dieng Banjarnegara purwaceng, and Dieng Mountain Arabica coffee.
“We want these geographical indication products to have higher multiple economic value,” he added.
Moving forward, several other signature Dieng products are set to be registered as geographical indications, including the Batur sheep and the ‘Dieng Coffee Ritual’.
During the trial run of the DiArea GI Tourism route, the DJKI of the Ministry of Law inspected one of the new tourist destinations in Dieng, namely the Dieng Coffee Ritual, which is developed by the Dieng MPIG group.
The Dieng Coffee Ritual offers the sensation of enjoying Dieng’s geographical indication products in the form of processed coffee, carica, and purwaceng. Uniquely, visitors can enjoy five different coffee menus at the courtyard of Dwarawati Temple, Central Java.
Starting with an opening coffee ritual named ‘Awakening’, the experience continues by tracing the origin of Dieng mountain coffee flavours through manual brewing that showcases the authentic character of the volcanic soil, named ‘The Origin’.
The third offering combines Dieng mountain coffee with purwaceng extract, a plant native to Dieng known for its health benefits, named ‘The Spice’.
For the fourth offering, visitors are served ‘The Sweet Ending’, a sweet dessert inspired by the Dieng carica fruit. The snack, presented with a soft texture, slight acidity, and natural sweetness, symbolises the harmony of coffee, purwaceng, and the natural wealth of Dieng in one memorable flavour journey.
Finally, ‘The Final Harmony’ concludes the Dieng Coffee Ritual, featuring a drink made from coffee cascara from Dieng coffee fruit blended with jasmine flowers.
At Dwarawati Temple, located in the Dieng Mountain area, visitors can enjoy various coffee blends and snacks while breathing in the fresh mountain air and admiring the captivating mountain scenery.
“Five quite interesting menus, all of which are delicious,” said Arie.
He added that the raw materials for the Dieng coffee ritual menus all utilise coffee, carica, and purwaceng, which only grow and thrive in the Dieng Mountains and nowhere else.
“We will continue to develop this into a unique feature which, when combined with the tourism industry, can advance even further. The presentation is quite attractive. The Dieng Coffee Ritual will be launched as a brand to serve as an attraction for tourists visiting the Dieng Mountains,” said Arie.