Ministry of Creative Economy Sends Four Startups to Japan to Expand Market Access
Jakarta (ANTARA) - The Ministry of Creative Economy, through the Badan Ekraf Start Up (BEKUP) Global Scale Up 2026 programme in collaboration with Kumpul, is sending four advanced startups to SusHi Tech in Tokyo, Japan, as an effort to connect Indonesian technology intellectual property with global investors.
“This is certainly a source of pride, as it aligns with what President Prabowo desires: how Indonesian IP can become more global. And here there are four opportunities, and this is consistent with what we continue to do—our support so that Indonesian IPs become more global,” said Minister of Creative Economy Teuku Riefky Harsya to the media during a briefing for the startup participants for SusHi Tech Tokyo in Jakarta on Tuesday.
Riefky stated that the four digital talents in this international investor gathering are being prepared to gain broader market access and are expected to secure business partners or investments for business development.
One thing emphasised by Riefky to the participants is the preparation of appropriate business proposals to understand the target market in the destination country.
“The target output is business cooperation, whether to expand the market for the participants’ products or perhaps to meet business partners who can also provide investment to grow the businesses of these four startups,” said Riefky.
SusHi Tech is an evening gathering for investors from various countries to convene and view startups focused on technology development in the sustainability sector.
The four Indonesian startups being sent to Japan include Bell Living Lab, which develops coffee grounds into fashion and furniture products; IJO, which focuses on substituting fertilisers and pesticides with seaweed as part of implementing sustainability issues.
There is also Spun, which deals with visa processing using artificial intelligence, as well as Gapai, a company that helps channel skilled labour to enter other countries in various fields.
Founder and Chairperson of Kumpul, Faye Wongso, hopes that sending young digital talents to Japan will lead to knowledge exchange that can bring new technology from Japan to Indonesia.
“So there is market expansion, of course, but we also hope for collaborations that can enhance our technology and investment,” said Faye.
Previously, the Ministry of Creative Economy has consistently supported creative talents on global stages, such as games events in Germany and opportunities for animators at the Comicon event in Singapore, with the hope that Indonesian creative economy IP can go global.