Minister of Creative Economy Inaugurates 'Creative Beauty Ecosystem Center' in Malang

J99 Corp is reinforcing its commitment to supporting the nation’s creative economy and tourism growth. Minister of Creative Economy Teuku Riefky Harsya conducted an official working visit to the J99 Corp business unit centre in Malang, East Java, on Thursday (30/7/2026). During this strategic visit, the minister inaugurated PT Kosmetika Cantik Indonesia (KCI) as a Creative Beauty Ecosystem Center at the MS Glow head office, a complex integrated with the garage unit of the premium transportation business, Juragan 99 Trans. This move demonstrates the readiness of local industry players to build an inclusive creative economy from upstream to downstream. J99 Corp not only focuses on business but also highlights a commitment to inclusivity by providing opportunities for inspirational figures with disabilities to work. Following the plaque-signing ceremony, Minister Teuku Riefky Harsya expressed his high appreciation for the integrated business ecosystem. He stated that what the founders have built is not just a business for personal gain, but an ecosystem that provides benefits and economic impact for many people, serving as a real example of how the beauty industry has become an important part of the national creative economy. Responding to the government’s support, Founder of J99 Corp and MS Glow, Shandy Purnamasari, affirmed that the business integration was deliberately designed to create a broader economic impact. She explained that the Creative Beauty Ecosystem Center is a platform to unite technology, post-production creativity, and inclusivity, and that its proximity to Juragan 99 Trans proves that beauty and tourism connectivity can work together to drive the economy. During an office tour, the minister observed the company’s digital ecosystem, including its track record on the Wall of Fame, and tested the AI Skin Type Detector technology. He also witnessed the creative content production process and the digital broadcasting centre, which is capable of operating five livestreaming studios simultaneously for various brands. A highlight of the visit occurred in the logistics area, where the minister personally signed selected MS Glow Beauty and MS Glow For Men products on the packaging line. These signed products were not archived but placed directly into the regular distribution pile, intended as a surprise for lucky consumers who will receive them through online or offline purchases. The visit concluded with a review of the Juragan 99 Trans premium bus fleet, a key pillar in supporting premium mobility and the tourism sector in Indonesia. The minister affirmed the ministry’s commitment to supporting the growth of the national creative industry and encouraging J99 Corp to expand into international markets, expressing hope that the company would continue to grow and inspire future generations.