Indonesian Political, Business & Finance News

Mekari Desty Launches to Integrate Digital Retail Operations

| | Source: MEDIA_INDONESIA Translated from Indonesian | Business
Mekari Desty Launches to Integrate Digital Retail Operations
Image: MEDIA_INDONESIA

Indonesian Software-as-a-Service (SaaS) company Mekari has officially launched Mekari Desty, the country’s first integrated omnichannel commerce platform that connects front-end sales operations and back-office management in a single ecosystem. The solution is designed to address multi-channel operational challenges faced by digital retail and SME players, such as stock discrepancies, missed orders, and complex financial reconciliation. These operational hurdles align with findings from the National Research and Innovation Agency (BRIN), which indicate that weak technology adoption and complex data integration often trigger a ‘growth trap’ for SMEs, where rising revenue is accompanied by high manual operational burdens. CEO Mekari, Suwandi Soh, stated that this integration represents the company’s long-term vision. ‘Many business owners in Indonesia have successfully built strong brands on their sales channels, but unsynchronised back-office operations become the ceiling for their growth. Mekari Desty is our answer to that gap. We are not just helping businesses sell more, but helping them grow with a solid foundation and reliable data for every strategic decision,’ he said. Through a single dashboard, the platform connects various marketplaces, social commerce, and independent sites, synchronising orders with stock, delivery status, and financial records in real time. The platform operates on a pay-as-you-grow business model, allowing operational costs to adjust to transaction volume without imposing fixed costs. To support strategic decision-making, the system is enhanced by Mekari Airene, an AI-powered analytics feature that processes front-end sales data and links it with financial reports, proactively providing business recommendations such as stock replenishment suggestions during sales surges based on cash flow projections. The SaaS ecosystem currently serves over 55,000 business customers with ISO 27001-certified data security standards.

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