Maxim's Business Forum 2026: Uniting Regional Partners Amid Rapid Expansion
Maxim, a transportation and delivery platform, convened its Business Forum 2026 in Pekanbaru, drawing more than 100 Head of Subdivision partners from across the Indonesian archipelago. The event, held on 1-2 July, marked a significant expansion milestone for the company, which has launched operations in over a hundred new cities within the past year alone. The forum has evolved from a routine seminar into a major annual platform for synchronising business processes and sharing real-world experiences among regional partners.
On the first day, brand experts led seminars focusing on two primary themes: long-term business development strategies in a rapidly evolving competitive landscape, and effective reputation management for local services. Partners examined case studies on building trusted relationships with local communities, utilising digital tools to monitor feedback, and implementing quality standards aligned with national requirements.
The second day was dedicated to practical sessions, where participants tackled specific operational challenges. A highlight was a panel discussion in which representatives from branches at various stages of maturity shared how they successfully doubled trip volumes in their territories through precise positioning. Development Director Dirhamsyah stated that launching in over a hundred cities posed a serious challenge to the company’s entire management model, making the forum a crucial calibration point to openly analyse market trends, refine rapid-response algorithms, and set uniform development standards.
Muhamad Adi Yulianto, Head of Subdivision for Tenggarong, noted that the reputation management tools gained from the seminar are already being applied in daily practice, helping to balance aggressive expansion with user trust. Astri Santi, Head of Subdivision for Bandar Sribhawono, added that the exchange of experiences with colleagues from more established branches provided a clear roadmap for adapting centralised marketing strategies to the unique conditions of smaller cities. Maxim plans to continue strengthening its presence, with the next forum scheduled for 2027, promising an even larger gathering to deepen local integration.