Jetour Presents Interactive Adventure Experience at GIIAS 2026
JETOUR Indonesia is not only showcasing its flagship line-up at GIIAS 2026 but also presenting a series of interactive activities designed to transform booth visits into an exploratory experience. Each personalised activity is crafted to introduce travel characters and explore dream destinations tailored to the specifications of relevant Jetour SUVs.
“Through the various activities we have presented at the Jetour booth, we want to provide an experience that goes beyond merely viewing and purchasing vehicles. Visitors can interact directly with various products and activities we have prepared, allowing them to enjoy a more pleasant experience and understand how Jetour can become part of their every journey,” said Moch Ranggy Radiansyah, Marketing Director of PT Jetour Sales Indonesia, on Saturday (1/8).
THREE MISSIONS
Visitors are invited to participate in three interconnected missions: ‘You Decide Where To Go’, ‘Jetour Adventure Map’, and ‘Mark Your Adventure’. Participants are required to complete each mission by scanning a QR code, monitoring their progress, and redeeming the resulting rewards. This interactive experience begins with an ‘Adventure Passport’, where visitors perform digital registration and collect stamps for every completed activity. This passport serves as a guide for the full range of experiences available at the booth.
The visitor’s journey begins with ‘You Decide Where To Go: Discover Your Adventure DNA’. In this activity, visitors choose destination preferences from three categories: City Escapes, Hidden Escapes, and Wild Indonesia Destinations. Based on these choices, the system analyses the visitor’s ‘Adventure Persona’ and demonstrates the travel character that best represents them, alongside its relevance to the driving experience with the Jetour T2 i-DM. Upon completing the first mission, visitors scan a QR code to signal completion.
In the second mission, ‘Jetour Adventure Map’, visitors explore journeys via an interactive digital table. The destinations selected in the previous activity are displayed, complete with travel points and estimated distances in kilometres. The Jetour Adventure Map also features a ‘Dealer Network’ menu, where visitors can view information regarding Jetour’s 40-strong dealer network spread across Indonesia, including several upcoming locations. After the exploration, visitors scan a QR code to complete the second mission.
The sequence continues with ‘Mark Your Adventure’, which invites visitors to write down destinations they wish to visit with Jetour and the aspirations they hope to achieve there. These notes are then attached to a map of Indonesia according to the chosen location, forming a collective map of various visitors’ travel aspirations. The third mission concludes with a final QR code scan.
After experiencing Jetour Indonesia’s adventures, participants receive a special QR code that can be used to redeem physical prizes.
TEST DRIVE
Separately, Jetour is also offering visitors the opportunity to experience driving directly through test drive activities for its entire product line, including the Jetour DASHING, Jetour X70 Plus, Jetour T1 Series, and Jetour T2 Series. The reward mechanism for the test drive is managed independently from the three main interactive missions, allowing visitors to participate in both sequences separately.
In addition to the interactive experiences, the Jetour booth features various musical performances. The Lunar Band performed on 1 August 2026, followed by Vierratale on 8 August 2026, and Adrian Khalif on 9 August 2026. The presence of these musicians complements the Jetour booth as a destination enjoyable for automotive enthusiasts, families, and the wider GIIAS audience.
Once the quota for the first 1,000 consumers is met, the official retail prices are set at IDR 408 million (OTR Jakarta) for the Jetour T1 ICE and IDR 558 million (OTR Jakarta) for the Jetour T1 i-DM.
In Southeast Asia, Jetour also supports sea turtle conservation programmes to promote harmony between humans and nature. As a standard for vehicle safety evaluation in the Southeast Asian region, ASEAN NCAP continues to encourage automotive manufacturers to introduce more advanced safety technologies. At Auto China 2026, Jetour showcased hybrid technology developments through the Jetour T1 i-DM and Jetour T2 i-DM, as well as the Jetour G700 as a premium off-road SUV.