iPhone 17 Price Set to Rise This Month, Despite iPhone 18 Launching in September

Apple is reportedly raising prices again after a similar policy was applied to MacBook and iPad models in June. This time, the iPhone 17 is said to be getting a price increase as early as Monday (10/8/2026).

The information comes from leaker Fixed Focus Digital. However, the leaker could not confirm whether prices will actually change.

It is also not yet known whether the price increase will apply to all models in the series or only certain variants, as reported by MacRumors on Monday (10/8/2026).

Using a reference exchange rate of Rp17,850 per US dollar as of 10 August 2026, the iPhone 17 series prices are equivalent to approximately Rp10,692,150 for the iPhone 17e priced at US$599, Rp14,262,150 for the iPhone 17 at US$799, and Rp17,832,150 for the iPhone Air at US$999.

Meanwhile, the iPhone 17 Pro variant is priced at US$1,099, equivalent to Rp19,617,150, and the top-end iPhone 17 Pro Max comes in at US$1,199, or around Rp21,402,150. It should be noted that these figures are direct conversions and official prices in Indonesia are likely to differ due to taxes, import duties and distribution costs.

The same report also mentions that Apple has cancelled production capacity increases for several lines, which were previously planned to rise from 15% to 30%.

However, MacRumors notes it is unclear which components or products will be affected.

Meanwhile, Apple is said to be launching its new series in September. Next month, the iPhone 18 Pro, iPhone 18 Pro Max and its first foldable iPhone are set to debut.

The standard iPhone 18 and iPhone 18e will only get their turn in spring 2027.

Over the next year, the iPhone 17 will remain Apple’s primary offering. Only after that will the company have sufficient reason to adjust prices independently of its newest product line-up.

Last June, Apple decided to raise the selling prices of MacBook and iPad models. The decision was taken due to the global memory chip crisis that has persisted throughout this year.

The increase affected the MacBook Neo, which is currently the cheapest laptop in the range. Its price rose to US$699 from US$599.

This increase signals that the world’s most valuable consumer electronics company has also been affected by the chip shortage. Apple is also the latest to raise prices compared with several manufacturers that have already done so.