Int'l designer brands enter RI market

Int'l designer brands enter RI market

For those who would like to buy stylish eyeglasses, there are
many brands to choose on the market, including those produced by
globally recognized designers.

With prices ranging from Rp 1.8 million (US$189) to Rp 5
million, the designer eyewear can be found at boutiques in
upscale malls such as Plaza Indonesia, Central Jakarta or Plaza
Senayan, South Jakarta. French designers clearly dominate the
market.

Following are some of the brands:

1. JF. Rey is a brand created by noted French eyewear designer
Jean-Francois Rey. Rey, who started his career as a fashion
designer in Japan, is greatly inspired by Asian and African
cultures.

Rey's models include leaves and dried flowers in the acetate
frames. He is often viewed as a designer who has set an inventive
pace with new designs, not only in shapes but also in materials.

Lafont is associated with French designer Laurence Lafont. She
works with a team of five people, including her 28-year-old son
Thomas, and is known for her innovative color schemes.

Lafont draws her ideas by observing people and lifestyles
while visiting markets in Tokyo, Hong Kong, New Delhi or Milan.
Her frames portray tribal masks, abstract paintings and exotic
flowers.

Alain Mikli, is another French designer popular here. Mikli is
known for fine craftsmanship and handmade elements.

Alviero Martini, an Italian designer, known for his frames and
sunglasses collections. Martini likes to combine acetate material
with leather.

Meanwhile, Asian designer brands are represented here by four
popular Japanese brands: Japonism, BCPC, Less Than Human, and
Zio. They use many sexual concepts in their frames.

--A. Junaidi