INTime opens outlet at PIM II

INTime, Indonesia's trendsetting watch retailer has opened its second outlet at Pondok Indah Mall II in South Jakarta.

The new 11 square-meter outlet brings a breath of fresh air to the industry, with a brand-new look in watch retailing space.

Targeting the emerging market of young and upwardly mobile executives, the INTime boutique creates a modern and contemporary ambience using steel, steel mesh and wooden effects, producing a minimalist look that is popular among young and stylish shoppers.

"The store has young customers in mind, young adults who are beginning their career and are beginning to appreciate time pieces to mark milestones or simply to look fashionable and stylish among their peers. Our customers also include the young- at-heart, who keep up with the latest in fashion and design trends," said Irwan Danny Mussry, president and chief executive officer of Time International.

Besides looking hip and trendy, INTime's friendly and approachable sales assistants are also able to provide advice and expertise when buying that first time piece for a significant occasion.

INTime carries the following brands: Baume & Mercier, Breil, Breitling, Burberry, Cartier, Chopard, Corum, Dior, Dunhill, Ebel, Emporio Armani, Fendi, Gucci, IWC, TAG Hauer, Tudor, Rolex and Zodiac.

--The Jakarta Post