Indonesia's MICE Industry Strategy and ICE BSD's Sustainability Commitment for GSDC 2026
The Meetings, Incentives, Conventions and Exhibitions (MICE) industry continues to solidify its role as a strategic pillar for Indonesia’s economic and tourism growth. Based on data up to September 2025, Indonesia has successfully hosted 134 national events, attracting 10.8 million visitors. This achievement places Indonesia 37th globally and 4th within the ASEAN region, affirming its competitiveness as an international conference destination.
The government is now targeting an ambitious goal to increase the MICE sector’s contribution to foreign exchange from 10% to 15% by 2029. This strategy will focus on developing the national event ecosystem, enhancing destination competitiveness, and creating inclusive and sustainable economic impacts.
This growth momentum paves the way for Indonesia to host large-scale global forums. One significant achievement is the appointment of the Indonesia Convention Exhibition (ICE) BSD as the host for the Global Sustainable Development Congress (GCA) 2026. This forum will bring together over 5,000 participants, 500 speakers, and delegates from 100 countries to discuss the acceleration of the Sustainable Development Goals (SDGs).
Siti Karmila, General Manager of ICE BSD, stated that this appointment is a recognition of ICE BSD’s operational standards. “We are committed not only to providing the best facilities but also to serving as a global collaboration hub to drive innovation for sustainable development,” she said.
In organising the GSDC 2026, ICE BSD is collaborating with Rekosistem to implement an integrated waste management system. This initiative includes the use of Reverse Vending Machines (RVM) and waste sorting education at the event site. As a result, 1.62 tonnes of waste were successfully managed with a recovery rate of 41%.
These efforts have provided a tangible impact by reducing carbon emissions by 667.9 kg of CO2. In addition to its green commitment, ICE BSD was selected due to its superior connectivity. Located in the heart of BSD City, the venue is only 35 minutes away from Soekarno-Hatta International Airport. Public transport access is also highly adequate through integration with the KAI Bandara Railink and the Commuter Line to Cisauk Station.
With a total area of 85,000 square metres, ICE BSD continues to strengthen its position as the largest MICE destination in Indonesia, capable of integrating modern operations with sustainable environmental responsibility.