Indonesian Embassy targets US$15 million in export commitments at Paris food fair

Jakarta (ANTARA) – The Indonesian Embassy (KBRI) in Paris is facilitating the participation of Indonesian food producers in the 2026 Salon International de l’Alimentation (SIAL) Paris food fair, with an export commitment target of US$15 million.

Indonesian Ambassador to France Mohamad Oemar said he was optimistic the target would be achieved through business discussions with prospective buyers and trading partners.

“We hope this participation will generate sustainable business partnerships, improve the competitiveness of national exporters and strengthen the presence of Indonesian products in the European market,” Ambassador Oemar said in a written statement issued by the Indonesian Embassy in Paris on Tuesday.

He said he had inaugurated the Indonesian pavilion at SIAL Paris 2026 on the opening day of the fair, Saturday (17 October). The event runs until Wednesday (21 October).

Ambassador Oemar highlighted France’s significant potential for Indonesia’s food industry, noting the country’s strategic position as a gateway for Indonesian products to the European market.

“Through SIAL Paris, Indonesian companies have the opportunity to build direct relationships with importers, distributors and potential partners in Europe,” he added.

For the event, the Indonesian Embassy in Paris is facilitating 13 domestic companies that already export food and beverages in various forms, including instant coffee, snacks, instant noodles and Indonesian speciality seasonings.

The diversity of Indonesian products on display reflects the potential of the country’s industry to meet market demand both for direct consumption and as ingredients for the global food industry, Ambassador Oemar said.

The Indonesian Embassy’s Trade Attaché in Paris, Harry Putranto, said the fair was highly important for building lasting trade relationships between Indonesia and partners in France and Europe.

He also said the embassy was ready to ensure follow-up on any transactions and business partnership discussions achieved through SIAL Paris 2026.

Indonesia’s industry participation in the food fair is part of efforts to strengthen the image and competitiveness of Indonesian food products, expand international trade networks and boost exports, the embassy said.