Indonesia Leads ChatGPT Images 2.0 Growth in Asia
INDONESIA has cemented its position as a leader in generative artificial intelligence (AI) adoption in Asia. Since the launch of ChatGPT Images 2.0 on 22 April, Indonesia has recorded significant growth in usage, placing it alongside developed nations such as Singapore, Japan, Thailand, and Taiwan.
Internal data indicates that this momentum is not merely a fleeting trend. The number of daily image-generation turns in Indonesia surged by 70% compared to the average in the first week of the launch. The figure reflects sustained user engagement in exploring the AI-based visual feature.
Gabriel Goh, Lead Researcher for ChatGPT Images 2.0 at OpenAI, expressed his admiration for the creativity of users in the country. According to him, Indonesia has become one of the fastest-growing markets because its people have found practical ways to integrate AI into their work and daily lives.
‘We are very enthusiastic to see how quickly people in Indonesia have started adopting ChatGPT Images 2.0. Some of the most interesting ideas actually come from users creating their own concepts. The most meaningful changes really start from there,’ said Gabriel.
Over the past month, usage patterns for ChatGPT Images 2.0 in Indonesia have fallen into two main categories: expressive creation and practical needs. Users are not only using AI to create avatars or stickers, but also for professional solutions such as making headshots and business promotional materials.
One of the main advantages of this version 2.0 is its significantly improved text rendering capability. Users can now create infographics with accurate text in various languages, including Indonesian terms, which was previously a challenge for generative AI models.
Towards the middle of 2026, OpenAI is also encouraging users to conduct a ‘Personal Check-in’. Using a simple prompt, users can visualise this year’s milestones and resolution targets in the form of engaging infographics ready to be shared on social media.
The ChatGPT Images 2.0 feature is now widely accessible via the mobile app and the web version in the ‘Images’ menu. With continued upward growth, Indonesia is predicted to remain a centre of creative innovation in the global AI ecosystem.