Indonesia Cellular Show rings in the changes

This week, cell phone producers and authorized dealers nationwide are ringing in the changes; exhibiting new products and telecommunication technologies at the second Indonesia Cellular Show. Despite the cell phone industry's rapid growth here, the country's market penetration, estimated at 18 percent, still lags behind many of its ASEAN peers, meaning there is huge potential for increased sales. Held at the Jakarta Convention Center from July 20-24, the show's organizers are targeting 100,000 visitors.

Text and photos by Mulkan Salmona