Indofood, Permata to boost services

Indofood, Permata to boost services

JAKARTA: Food products manufacturer PT Indofood Sukses Makmur Tbk and PT Bank Permata Tbk have signed a joint agreement to boost services for their customers.

Under the agreement signed Wednesday, they would issue a co- branded credit card licensed by Visa and MasterCard International, said a statement.

"Loyalty Card" holders will not only be able to order Indofood products by phone or via the Internet, but will also be privy to special services from the company, including a chance to taste new products and receiving bulletins from the company.

In the first year, the statement said, the companies would target 10,000 customers in Greater Jakarta and seek to expand the number to 20,000 next year.

"In the coming years, all branch offices of Indofood and Permata nationwide will provide similar services to their customers," it said.

Indofood is the country's leading food products manufacturer, while Bank Permata was established through the merger of Bank Bali, Bank Universal, Bank Artha Media, Bank Prima Ekspress and Bank Patriot. -- JP