In-Depth Look at Content Production Methods at KLH's 'The Classroom'

The presence of a public relations division within an organisation, such as a ministry or agency, plays a vital role, particularly as government bodies are frequently under public scrutiny. Consequently, effective public relations is essential to ensure that necessary information is communicated clearly to the public. Failure to convey information effectively can potentially lead to negative impacts on the organisation’s reputation.

To address this, the Ministry of Environment/Environmental Management Agency (KLH/BPLH), in collaboration with detikcom, will organise a training event titled ‘The Classroom KLH’ from 17–19 June 202<0xA0>6 at Wisma PGN Diklat Megamendung, Bogor, West Java. This programme is designed to improve public communication skills through a series of educational sessions led by experts from detikcom.

The Classroom KLH will feature several keynote speakers, including detikcom Editor-in-Chief Ardhi Suryadhi, detikcom Head of Brand Communication Karel Anderson, and detikcom Head of Brandstudio Okta Marfianto.

Ardhi Suryadhi will present material regarding fundamental reporting, covering rapid research, effective interviewing, and understanding various news types. This material is specifically intended to encourage participants to better understand how to manage information in accordance with public needs.

The training sessions will continue with Karel Anderson, who will share expertise on social media management. In this session, Karel Anderson will provide an in-depth look at creating documentary content, covering storytelling, pacing, subtitles, simple graphics, and format adaptation for social media platforms.

Finally, the training will be led by Okta Marfianto, who will share knowledge and experience regarding the creation of cinematic videos. Furthermore, participants will be taught techniques for digital content capture using smartphone cameras, including framing, shot lists, and audio-visual creation.

The event will extend beyond training sessions to include sharing sessions, interactive games, and practical workshops.