I don't know what this means, "copies" of what?
I don't know what this means, "copies" of what?
;JP;
Advertorial for Books Kinokuniya:
Come to Kinokuniya and meet the world's most creative ideas
Located on the 5th floor of Jakarta's premium department store, Sogo Plaza Senayan, Books Kinokuniya offers much more than a conventional bookstore.
Its modern design, book display layout and the presence of an integrated Starbucks Cafe and Chatterbox restaurant make Kinokuniya a perfect meeting place for people with similar interests, hobbies or professions.
"We are here not just to sell books but offer a place for people to seek information and enrich their knowledge. That is why we welcome intellectuals and professionals who wish to discuss a certain book, topic or idea here by providing space for such a purpose," said Kinokuniya's director, Paulus A. Tandagi.
Designed along the lines of Books Kinokuniya's Japan's principal, the Jakarta Store provides book lovers with a convenient atmosphere for finding books that suit their needs.
"The lighting and the music are selected in such a way as to support a reading mood, while book categories are arranged so that related book categories are displayed near each other," Paulus added.
Rarely found in other bookstores, Kinokuniya also provides seats to enable visitors and buyers to seriously scrutinize books that prick their interest, or simply to take a rest. For those wanting to meet colleagues or enjoy some refreshments, there are two great places close at hand, Starbucks Cafe and Chatterbox.
In addition, the Sony Center and Apple Center corners strengthen Kinokuniya's concept as a place where its loyal customers can obtain information on the latest lifestyle products.
In line with this emphasis on lifestyle, Kinokuniya also offers various lifestyle magazines and unique gifts, including Japanese handicrafts. Various imported comics in Japanese and Mandarin support this lifestyle concept.
"Most of the books here, about 95 percent, are imported, of which 60 percent are in English, 25 percent in Japanese, and the rest in Mandarin or Indonesian, plus stationery," said Paulus.
With the bookstore extending to 1,800 square meters with around 300,000 book titles and 1 million of copies available, Jakarta's Kinokuniya is a favorite place for lovers of high quality imported books.
Almost all important subject categories, including occult, gardening, management, marketing, philosophy, religion, aerospace, automotive, information technology, and school text books, are displayed neatly in stylish racks.
The good relationship between the Japan-based Kinokuniya and respected book publishers worldwide has ensured the availability of newly published quality books covering various subjects in Jakarta's Kinokuniya.
Between 20 and 30 new titles, mostly from abroad, arrive every week at Kinokuniya to satisfy the demand of the local community for new books. Such a large number of new arrivals allows Kinokuniya's customers and visitors to keep themselves well- informed about newly published books.
The popularity of the Kinokuniya bookstore enabled the firm to open another outlet after only a year in operation in Jakarta. This new store is located in the Pondok Indah Mall II and covers 500 square meters.
The presence of a book store offering newly published imported books covering such a wide range of subjects has made Kinokuniya a magnet that has attracts people of all ages and professions.
Rather than going abroad to hunt for quality books, Jakartans can simply find the books they are interested in near their own homes. For those who do not live in Jakarta, Kinokuniya provides a delivery service.
"Many people who reside outside Jakarta take advantage of this home delivery service. We do not mark up the price of the book but simply add on the additional delivery cost," said Paulus.
Following the latest trends in the world of IT, Kinokuniya is also planning to provide an online buying facility in the future. Once this facility becomes available, buyers can select and purchase books with one click on the mouse.
Open daily from 10 a.m. to 10 p.m., Kinokuniya also plans to start stocking Korean lifestyle magazines and books in July. Paulus considers the Korean community as a very prospective market due to its rapid growth.
"We cannot ignore the growing size of the Korean community here as it is rapidly catching up on the Japanese community in size terms. We will be providing Korean books later. But, as a starting point, we will offer Korean lifestyle products first," Paulus said.
A competitive pricing strategy has made the price of books at Kinokuniya very reasonable. As it offers such competitive prices, Kinokuniya does not feel the need to frequently offer discount programs. However, to mark its one-year anniversary in Jakarta, Kinokuniya offered a rare 20 percent discount for two days -- June 18 and 19, 2005.
Focusing on its role in supplying newly published books to Indonesian market, Kinokuniya has not only benefited from the improving economy but also indirectly contributes to the country's development through spreading new ideas through high quality books.
While Kinokuniya's contribution to employment is significant and measurable, the bookstore's contribution in providing a means for exchanging ideas is inestimable in financial terms.
"We have also forged cooperation with some schools in Jakarta. That is why groups of students and their teachers sometimes visit our store for educational purposes," said Paulus.
Kinokuniya is truly more than just a bookstore. It is a meeting place for people with similar interests, a place for exchanging ideas, and a place for learning, and for nurturing one's hobbies and career.
Under the guidance of Japan's Kinokuniya, which has 70 years of experience in the book business, Books Kinokuniya Jakarta is gradually improving its services and contribution to the people of Jakarta and, hopefully, of other big cities. Come to Kinokuniya and meet the world's most creative ideas.