Hotel Sultan to Become New Indonesian Icon, Comprehensive Development Plans Revealed

Jakarta - Hotel Sultan, now officially state-owned, is set to become a new icon for Indonesia and will be managed by state-owned enterprises (BUMN). CEO of the Daya Anagata Nusantara (Danantara) Investment Management Agency, Rosan Roeslani, outlined the plans for Hotel Sultan, located in Block 15 of the Gelora Bung Karno (GBK) complex. The area had been subject to a dispute over management rights between the government and PT Indobuildco.

Rosan explained that the management of Hotel Sultan and Block 15 will be handled by state-owned companies, including Injourney and The Meru, once the dispute is fully resolved by the Ministry of State Secretariat. In addition to remaining a hotel, the former Hotel Sultan area will see the development of new properties.

“The plan is to make it a new icon for Indonesia. It will be changed comprehensively, not only in the GBK area but also the entire area will be redesigned, from the golf course to the GBK area, which spans approximately 200 hectares,” Rosan said at the State Palace on Monday (22/6/2026).

Rosan stated that, in line with President Prabowo’s directive, the area must be developed comprehensively to become a new icon for Indonesia, delivering tangible impact to the economy and, most importantly, to the people. There had been previous discourse about turning the location into a sports tourism destination.

“Indeed, it is sports, so GBK will remain GBK, but everything will be enhanced and perfected to international or world-class standards, so that it can also provide a new economic centre in Jakarta,” he said.

He noted that the idea of a special sports tourism zone is highly relevant. Indonesia’s tourism numbers still lag significantly behind other ASEAN countries such as Malaysia, Thailand, and Singapore.

“Therefore, it is not only about the number of tourists, but also how we increase average spending. Our average spending is only around 1,100 per day. So, we need to figure out how to increase average spending as well. We can capture all layers of tourism, from the mass market to the high-end or experience-focused segment,” he concluded.