Global Property Market Competition: Indonesia Faces Challenges and Investment Opportunities

The phenomenon of ‘adu housing’—a term describing fierce competition in the global property market—has become a primary focus. This phenomenon is not merely about pricing, but also encompasses accessibility, quality, and sustainability. Across various parts of the world, populations are feeling the direct impact of property price increases that are disproportionate to income levels, triggering social unrest and ownership inequality. Global investors are identifying opportunities in emerging cities, driving speculation that causes prices to soar.

At the same time, governments are faced with a dilemma: how to attract vital foreign investment without sacrificing the rights of citizens to have decent housing? This is a multidimensional challenge that requires a holistic approach. Research from the Bernas Investigation Team shows that massive urbanisation trends, combined with cross-border capital flows, are further exacerbating the situation. Many major cities in Southeast Asia, including those in Indonesia, are beginning to feel this pressure.