From Home to Gallery: West Jakarta Wedding Business Expands
For 15 years, Eva Maryanti has built her wedding and event decoration business. Her venture has grown to include four warehouses and a gallery.
Named Eva Sinar Wedding, the business is based in Kebon Jeruk, West Jakarta, and started from home. ‘It’s been 15 years now. Started small, step by step, and now it’s running,’ Eva said during an interview at her gallery.
Eva recounted the journey of building her business into a gallery and home at Gg. Gandarusa, Sukabumi Utara, Kebon Jeruk, where detikcom interviewed her that afternoon. After years of challenges, Eva believes professionalism builds customer trust and drives business growth.
‘Everything is enjoyed. The journey is appreciated, gratitude is given, and it all becomes motivation. Running a business involves good and bad times, being talked about, even scolded. But as a service provider, professionalism is key,’ Eva said.
’Bitter and sweet are both embraced. When faced with complaints, Eva responds with tangible results. Eva Sinar Wedding now offers services including venue and hall decoration, wedding and engagement ceremonies, makeup artists, and catering.
‘No matter how someone gets angry, it’s about how we respond. If we’re at fault, we admit it. If not, we demonstrate our work ethic, loyalty, and results,’ she recalled during her business journey.
’Word-of-mouth referrals and positive customer reviews, supported by social media such as Instagram, keep Eva’s business thriving. She earns hundreds of millions of rupiah monthly.
‘At least five events a month, sometimes more. Most are weddings. Revenue can reach Rp 200 million, depending on demand,’ she said.
’From Home to Gallery
Eva Sinar Wedding now operates four warehouses filled with wedding-related equipment. Eva is grateful for her business’s growth.
‘We have warehouses in Pasar Kembang (Rawabelong) too. Four in total—previously, we had none,’ Eva said.
’During this expansion, Eva secured a Kredit Usaha Rakyat (KUR) loan from BRI in 2023. The funds were used to purchase a house that also serves as a gallery.
‘To buy this house, I borrowed Rp 100 million if I remember correctly,’ Eva said.
‘The gallery is downstairs, the house upstairs,’ she added.
‘Eva is grateful her business continues to grow. ’We were in Kemanggisan, then moved to Filodenrum—my in-laws’ home. Later, I bought a house nearby. Now this,’ she said, pointing to her current gallery and residence.
’KUR Boosts Business Capacity
Through KUR, BRI aims to provide accessible, targeted, and sustainable financing. The bank continues to collaborate with stakeholders, including local governments, farmer groups, and agricultural extension officers, to ensure KUR disbursement delivers tangible economic impact.
Between January and March 2026, BRI disbursed Rp 47.09 trillion in KUR loans to 947,000 borrowers. Agriculture was the largest sector, receiving Rp 19.86 trillion—42.16% of total KUR disbursements.
BRI emphasises prudent, transparent, and accountable KUR disbursement. It remains optimistic about contributing to food security, farmer welfare, and inclusive, sustainable economic growth.
‘MSMEs remain a core focus in BRI’s financing portfolio, with total disbursements reaching Rp 1.211 trillion,’ said BRI President Director Hery Gunardi.
‘This not only reflects BRI’s extensive scale and reach but also acts as a catalyst for productive business growth, MSME capacity building, and job creation across regions,’ he added.